Better Collective

Better Collective strengthens Nordic muscle with PAOU Finland acquisition

Industry publisher Better Collective has moved to strengthen its position within the lucrative Nordic betting market confirming that it has acquired the assets of Finnish affiliate, Premium Administration OU (PAOU). Updating the market, Better Collective details that it has secured a ‘seven-figure’ deal to expand its coverage within Finland, which currently services its smallest presence for Nordic market activities. Better …

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Better Collective goes for Goal in Poland

Super affiliate Better Collective is extending its presence in the regulated Polish market by picking up the assets of the popular Goal.pl Group, marking the eighth major acquisition achieved by the company in 2017. Better Collective says that this particular acquisition helps further its long term strategy of expanding its presence within regulated markets. The firm is particularly interested in …

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Allez! Better Collective drastically expands French market presence acquiring Pull Media network

Leading industry affiliate marketing firm Better Collective continues its European expansion announcing this morning that it has acquired French digital media network Pull Media. The acquisition of Pull Media’s inventory significantly increases Better Collective’s presence within the regulated French online gambling market. Furthermore, Better Collective management has stated that it will use its new Pull Media assets to expand its …

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How Trump defied the odds to reach the White House by SmartBets

As you may have heard by now, Donald Trump defied the odds to become the 45th President of the United States of America in the early hours of Tuesday morning. SmartBets tracked the Republican’s meteoric rise on election day. The customisable odds comparison site powered by bettingexpert.com has tracked every flicker of movement in the betting markets to illustrate exactly where the …

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Better Collective adds Euro Predictor and BetNStream

Better Collective has added two new products – Euro Predictor and BetNStream – to its impressive Euro 2016 line-up designed to ensure punters don’t miss a match, tip or bet throughout this summer’s tournament. The free-to-play Euro Predictor, optimized for mobile and desktop, is already capturing fans’ imaginations as they compete for the €100,000 (£77,000) prize that will be awarded to the best predictors. …

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Slot management is not a game of chance

Jelena Kuzmanov, product owner at Danish affiliate Better Collective, attended the recent Slot Academy in Holland on behalf of SBC News – and she found it an enlightening experience. When you walk into a slot parlour, you might think that one looks like any other – it’s just some slots, placed all over the room, not much philosophy around it. …

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Roulettegeeks.com allows players to test their wheel strategy

Super affiliate Better Collective, the Danish operation behind the hugely popular bettingexpert.com tipping site, has launched a new content-rich website designed to appeal to the most enthusiastic roulette player. Roulettegeeks.com aims to become the authoritative source on the game and engage fans of the roulette wheel with regular updates and informative content. One of the most interesting features on the …

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Tipsters caught cold by drab Manchester Derby

The goalless draw at Old Trafford this weekend didn’t just upset the viewing public, Gary Neville-aside it seems, but also upset the applecart amongst the game’s most experienced tipsters. 142 tips were posted on all bettingexpert.com’s 10 language versions, but its tipsters had a difficult time predicting this result, achieving a low strike rate of 22% with 31 winning tips. …

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Bettingexpert.com rewards top tipsters with Emirates trip

bettingexpert is rewarding some of the best performing and loyal tipsters with a trip to London and the chance to meet up with some of the bettingexpert staff at Emirates Stadium, the home of Arsenal FC. Danish tipster Zami, twice winner of the yearly €10,000 tipster competition, English tipster Nrivanov and German tipster Allee, eight times tipster of the month, …

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Bet365 rules Europa League Asian handicap markets

bet365 has established itself as the king of high odds on over/under and Asian handicap betting as bettingexpert tipsters racked up over 490 winning tips on the Europa League last night. 23.5 per cent of tipsters using Asian Handicaps preferred bet365 last night, with 888sport a close second and Marathonbet in third. However handicap betting was only half as popular …

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