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ATP Tennis makes virtual sports debut with IMG ARENA

Tennis’ ATP Tour will launch its first virtual sports product after expanding its longstanding partnership with IMG ARENA – the sports betting innovation studio and content hub of global sports publishing group IMG. The sport’s first officially branded virtual sports product features logos from the ATP Masters 1000 series and official tournament names. It has been designed to deliver players …

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BHA outlines ‘emergency financial plan’ to tackle COVID-19 costs

The British Horseracing Authority (BHA) has committed to supporting the racing industry during the UK lockdown, after agreeing an ‘emergency financial plan to cut its costs to the industry by up to a million pounds a month’. Under the plan, agreed by the BHA Board, nearly 80% of staff will be temporarily stood down from work using the government’s Coronavirus …

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Sportradar delivers alternative betting markets with Simulated Reality launch

Addressing the shortfall in live sports, Sportradar has confirmed the launch of its AI-driven Simulated Reality, which will be made available to customers within its existing portfolio of events. Launching on 3 April, it is hoped that the Simulated Reality product will deliver ‘a sports betting experience which is as close to real life as possible’. Carsten Koerl, CEO of …

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ITV Racing to host virtual Grand National

Following the cancellation of next week’s Randox Health Grand National due to the ongoing COVID-19 pandemic, ITV Racing has confirmed that it will broadcast a virtual simulation of the race. The race, which will be broadcast at 17:00 on 4 April, will include the 40 runners who would have been most likely to take part using CGI technology and special …

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Winning Post – Covid-19… Testing the industry to its breaking point?

As the UK enters its third week of lockdown,  Regulus Partners assess the devastating impact of Covid-19, in which reality indicates that betting incumbents will never see a ‘return to normal’… NB – Helping industry stakeholders, Regulus Partners has produced a free UK sector-by-sector guide to impact which we will update due to the fluidity of the situation. Email Regulus directly for …

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Michael Dugher – Betting will support the government in time of need

Michael Dugher, Chief Executive of single industry representative body the Betting and Gaming Council (BGC), has stated that UK gambling will support the government in a time of national crisis. On Friday, the BGC published its ‘compulsory action plan‘ outlining 10 measures strengthening industry social responsibility and consumer standards, which all BGC members will adhere to during the COVID-19 pandemic. …

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SIS furloughs ‘significant number of staff’ amid COVID-19 disruptions

With the suspension of almost all live racing worldwide, Sports Information Services (SIS) has confirmed that it will be closing down ‘all non-essential services and to furlough a significant number of staff effective immediately’. The racing content and data services provider has explained that the decision has been made to ‘protect its long-term future’. Richard Ames, CEO of SIS, said: …

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MGA states zero tolerance approach to crisis marketing

The Malta Gaming Authority (MGA) has reminded all licensed incumbents of their duties in ensuring that ‘responsible commercial communications’ are thoroughly maintained during the ongoing global COVID-19 crisis. Writing to operators, the MGA demanded that that responsible communications and engagements are upheld with consumers who have been forced into lockdown or isolation by their national governments. It said: “We remind …

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GVC ups responsible gambling measures to support BGC call of duty

GVC Holdings has underlined its support for the Betting and Gaming Council’s (BGC) ‘coordinated approach’ to provide consumers with the safest gambling environments during the current Covid-19 pandemic and beyond.  The FTSE250 betting group has emphasised the need for greater responsibility during a period in which a ‘quarter of the global population in some form of lock-down’. This could lead …

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Pin Projekt: Automated drums keep live games business beating

Pin Projekt

Live games provider Pin Projekt is still up and running despite the COVID-19 outbreak, as its proprietary drum machines can run with or without human intervention. Pin Projekt explained that while live dealers and live draw hostesses retain a key role in the business, it can rely on the automated technology to remain fully operational.  Therefore, despite the impact the …

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