Features

Better Collective Spotlight: Turning US-Bookies.com into the ultimate resource for US sports bettors

Michael Hageman, US Content Manager at Better Collective, and Victor Klein, one of the firm’s SEO Leads, combine to outline key information about one of Better Collective’s flagship US assets, including how it is ready to ‘scale out’ as more states offer online sports betting and why applying ‘dynamic CTA’s’ is the next step. SBC: Can you start by giving …

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Kelly Kehn: All-In Diversity – Where we stand on inclusion…

This week, employers across the country participate in ‘National Inclusion Week’, which aims to promote wider diversity and inclusion across a number of different sectors.  For global gambling, All-In Diversity Project (AiDP) continues to work towards establishing more inclusive corporate frameworks and cultures. Kelly Kehn, Co-founder of All-In Diversity, assess how incumbents have progressed on its inclusion directives, tackling complex issues …

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Alistair Boston-Smith, Bede Gaming: Working technology to boost sportsbook advantage

technology

Operators are under more pressure than ever to spread their resources across, and deliver, within rapidly growing regulated markets. Alistair Boston-Smith, Chief Strategy Officer at Bede Gaming, explains how important it is for brands to select the right technology to get the most from their sports offering. Let’s not beat around the bush, seeking geographical expansion or product diversification are …

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Jaime Debono: iGaming Academy – Testing times as industry faces its deep learning curve

 In 2019, regulatory penalties and warnings have underlined the industry’s need to enhance staff training and talent development. Nevertheless, does betting leadership understand the complexities of developing effective teaching modules for staff tackling a broader remit of enforced demands. SBC speaks to Jaime Debono, Managing Director of iGaming Academy on nurturing and enhancing the industry’s learning capacity… A dynamic that …

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Scott Longley: Health Scare… Politics & Problem Gambling

Can betting and its wider stakeholders, find unity and clarity on the urgent matter of defining ‘problem gambling as a public health issue’, or does sector leadership simply face an all too familiar political fallout? _____________________ The debate around problem gambling is an evolving one and the arguments are becoming ever more political. In particularly, the move towards viewing gambling …

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Winning Post: Sweden stresses its ‘duty of care’

Opening the week, industry strategic consultancy Regulus Partners provides insight into whether Swedish gambling operators can effectively deliver a ‘duty of care’ to customers, and how the introduction of further problem gambling clinics can support harm prevention. UK: safer gambling – Leeds follows London on gambling disorder clinic This week, the second NHS clinic for problem gambling opened in Leeds. …

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Continent 8: The impact of the Cloud for sports betting operators

Continent 8

Cloud technology comes in many forms. The most well-known are the ultra-scale cloud providers like Amazon’s AWS or Microsoft’s Azure. The benefits of cloud from these providers are clear, writes Justin Cosnett, Head of Solution Architecture at Continent 8 Technologies. Unlimited compute and storage capability charged on a usage (OPEX) basis. Arguably it’s “cheap” too – I’ll come back to that. …

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Darko Gacov, Singular: Using technological innovation to secure market advantage

Operators are continuing to find new ways to both keep up with and adapt to a rapidly changing technology landscape, explained Darko Gacov, Founding Partner at Singular Group. But one of the main challenges for suppliers at the minute is developing encaptivating features which give them the edge over others. SBC: In recent years there has been a big focus placed upon …

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Bookies Corner – Crunch Time! RWC Japan 2019

Bookmakers face a bruising time as the Rugby World Cup Japan 2019 (RWC Japan 2019) kicks-off this Friday 20 September. Facing a raft of inbound patriotic bets placed on ‘home nations’, can bookmakers trust the formbook in what could become betting’s most unpredictable market of the year… SBC gets the bookies lowdown! _____________ SBC: Featuring six market leaders that have all …

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Svenska Spel’s Fredrik Wastenson reviews Swedish market re-regulation

Svenska Spel

Sweden’s online gambling industry has endured a turbulent period since legislation to re-regulate the market came into force at the beginning of 2019. We spoke to Fredrik Wastenson, CEO Svenska Spel Sport & Casino, for his take on events. Ahead of his appearance on the Nordics – Navigating Risky Waters in Uncertain Times panel at Betting on Sports 2019, the …

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