Features

An established provider of brand engagement solutions with a special focus on quizzes and trivia games, Friends4Media recently became the sole mobile application games company licensed by UEFA. We caught up with the firm’s Managing Director Thomas Koller, who explained how the partnership with UEFA came about, dispelled doubts over the long-term effectiveness of quiz games, and shared his excitement …

Rounding off November in style, we have a special edition 6 of the Best featuring Kirsty Gallacher – one of the star co-hosts for next week’s SBC Awards at The Artillery Garden in London. Gallacher, one of the most recognisable faces in sports broadcasting, will be joined on stage by Manchester United and Denmark goalkeeping legend Peter Schmeichel. Keep reading …

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition looks at the postponed Copa Libertadores final and a broadcasting expansion for DAZN. Copa Libertadores heads to the Santiago Bernabeu After the second leg of the Copa Libertadores Final was postponed twice due to fans attacking …

November 2018 what a month! So let’s start with some good news – This year’s Responsible Gambling Week represented the biggest ever industry-wide campaign to promote responsible gambling. Involving every major operator in the UK and Ireland and supported by the two biggest gambling charities, it was rounded off with the encouraging news that, even before its official launch, 38,000 …

With over 10 years of experience, Wettfreunde has earned a reputation for housing some of the best German language content relating to sports betting insights and knowledge, while delivering a highly objective system determining an operator’s quality against a series of stress tests. The site, which translates to English as ‘for betting friends’, has quickly become the go to place …

International payment service provider ECOMMPAY is helping operators to navigate the highest profile events for sports betting through routing and cascading, two payment features designed to reduce the pressure of high volumes. Paul Marcantonio, Head of UK/Western Europe for ECOMMPAY, explained to SBC News how both features, already “busting the proverbial dams in the payment stream”, have lent an invaluable …

Writing in the first part of The Biggest Miss, Ismail Vali recognised the significant regulatory shift overseen by Sweden’s Lotteriinspektionen, but identified a lack of clarity on player protection, self-exclusion, bonusing and ‘moderate’ marketing as part of the new regulations. A week on and Vali, a senior consultant for iGaming Leaders, is back to serve his final analysis of pre …

Regulus Partners, the strategic consultancy focused on international gambling and related industries, takes a look at some key developments for the gambling industry in its ‘Winning Post’ column. UK: Regulation – Talking About Their Generation; The Kids Aren’t All Right Another week, another shoeing for Britain’s beleaguered gambling industry as fresh outrage arrived in the shape of the Gambling Commission’s …

From sponsorship to the ever-expanding world of football media coverage, when it comes to the business of football, SBC has you covered. This edition looks at Chelsea’s expansion efforts as well as a dispute over EFL broadcasting rights. Sky Sports nets EFL broadcasting extension This week, Sky Sports announced an extension to its partnership with the EFL, however the record …

Niall King, CTO at SportCaller, looks at how operators can set themselves apart by adopting advancing tech to facilitate the most effective integrations from the free-to-play game perspective. The future of technology lies in artificial intelligence and capacity. Indeed, there’s an increasing onus on suppliers to provide the most effortless integration and run off sophisticated yet intuitive systems, ushering in …