Features

6 of the Best – Golden Race’s Martin Wachter

This week’s 6 of the Best comes from the CEO and founder of omni-channel virtual sports provider Golden Race. Martin Wachter is one of the industry’s most established figures, and the Austrian offers a glimpse of life of an international businessman. Best Holiday It would have been two years ago in Dubai – it was my first holiday since I …

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SB Betting Software – Building a global presence to maximise World Cup impact

62166282 - borisov - belarus, september 2016 : france national football team in match of world cup qual. uefa group a. between belarus and france at the borisov-arena on september 6, 2016 in borisov.

Amidst a plethora of exciting and engaging football storylines, the FIFA World Cup in Russia is ready to provide an unrivalled opportunity for global betting operators. Claus Rasmussen, CEO for leading platform provider SB Betting Software, explained his company’s focus on developing a robust bonus and loyalty system, and why allowing clients such as Europebet and forBET to combine multiple …

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Russia insight… How VAR will impact the World Cup

With the use of video assistant referees (VAR) already having a huge impact on European football this season, the game is now braced for the further integration of VAR at this summer’s Russian World Cup. Not only will VAR be utilised in each matchday, but it will also be used to give retrospective red cards for off the ball incidents, …

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10Bet’s Oshri Kostiner: Making the Most of Every World Cup Match

10Bet’s Create Your Bet and Pulse Bet features are creating greater synergy between pre-event and in-play betting, explains Oshri Kostiner, chief marketing officer at the fast-growing UK and international operator. With 64 games in just 31 days, up to four matches a day and unrivalled media focus, the World Cup is unequivocally the biggest betting event on the planet, and …

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Winning Post – Amazon enters the Premier League broadcasting market

Regulus Partners, the strategic consultancy focused on international gambling and related industries, takes a look at some key developments for the gambling industry in its ‘Winning Post’ column. UK: football broadcast rights – a river runs through it… The long-predicted – but apparently difficult to nail – entry of Amazon into the market for Premier League live broadcast rights finally …

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Morten Hauge, Aspire Global – Enriching the sportsbook experience with Robotip

With sportsbook operators constantly looking to expand their offering, Aspire Global has unveiled its new Robotip feature, a bot that enriches the betting experience and advises punters on in-play opportunities. SBC interviewed Aspire Global’s head of Sport Morten Hauge, who detailed how Robotip can help enhance the in-play experience for players during the World Cup, as well as how the …

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6 of the Best – McBookie’s Paul Petrie

This week’s 6 of the Best takes us to the northernmost country of the United Kingdom, and to Scotland, where Harry Kane sadly brought today’s interviewee – McBookie Co-Founder and Director Paul Petrie – back down to earth in the World Cup qualification rounds. Keep reading to find out about a holiday conundrum, Tom Cruise toss-ups and three minutes of footballing …

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Why the time is right for a North American World Cup

Whilst the footballing world is heavily focused on Russia 2018, in less than one week FIFA will congregate on Moscow to announce the destination of the 2026 World Cup. Football’s governing body will decide whether the joint bid by the USA, Mexico and Canada is successful or whether the tournament is heading to the North African region of Morocco for …

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Ian Sims – Rightlander: Playing by the rules

Ian Sims, founder of affiliate landing page tracker, Rightlander, discusses how operators and affiliates can ensure compliance during the World Cup The World Cup is set to be the betting event of the year. Operators will be keen to leverage the opportunity to increase new player sign-ups, boost wagers and, ultimately, drive a significant uptick in bottom line. Affiliates will …

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Digitain’s Suren Khachatryan – No easy nights during Russia 2018

Suren Khachatryan, Chief Executive of multi-channel sports betting systems supplier Digitain, is both excited and cautious about World Cup Russia 2018. Speaking ahead of the start of ‘Russian Gaming Week’ (7-8 June), Khachatryan said that Russia 2018 will be a landmark event for the Armenia-based technology firm, its stakeholders and client base. As a betting systems supplier, Digitain has no doubt that …

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