Features

Area for features content

NSoft: Embracing innovation and challenges in the gaming industry

SBC News NSoft: Embracing innovation and challenges in the gaming industry

With six years under its belt,  Stark Solutions continues to make its self service betting terminals available to businesses across the world. Speaking to SBC News, Mila Mariċ, a Mechanical Engineer at Stark, shares her thoughts on the rising demand for SSBTs before reflecting on some of the major milestones in her own career. NSoft’s wealth of experience from the …

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Mikael Lijtenstein, AstroPay: Removing pain points from the withdrawal process

SBC News Mikael Lijtenstein, AstroPay: Removing pain points from the withdrawal process

The user interface layer of a payments solution has long been considered to be a major pain point and conversion killer, according to AstroPay CEO Mikael Lijtenstein. But by taking a new, ‘radical approach’ to integrations in 2022, the payment provider hopes to streamline the user journey and ‘virtually remove all pain points’ for customers. Speaking to SBC News, Lijtenstein …

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Eric Frank: Odds On Compliance – Operators must accept patchwork of US laws 

SBC News Eric Frank: Odds On Compliance - Operators must accept patchwork of US laws 

Beginning a new feature series for SBC, Brand Ambassador Ilya Machavariani Senior Partner and CEO at 4H Agency examines the technical challenges and conflicts that operators face in 2022 and beyond.  Feature-1 sees Machavariani interview US markets compliance expert,  Frank, the CEO of Odds on Compliance and former VP of Legal Affairs for The Stars Group.  Providing his firsthand knowledge …

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Frank Wenzig: Sportradar – Virtual Sports serves as betting’s ‘fan connector’

SBC News Frank Wenzig: Sportradar - Virtual Sports serves as betting's 'fan connector'

Frank Wenzig, Managing Director of Gaming at Sportradar shares his thoughts as to how continued innovation and deeper collaboration with rights holders are pushing the boundaries of fan engagement in the virtual sports betting space… SBC: How has the virtual sports betting market evolved over the years?  Frank Wenzig: The market has changed beyond recognition in the last 10, 15 …

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SOFTSWISS: Simplifying the game aggregation process

SBC News SOFTSWISS: Simplifying the game aggregation process

Building strong relationships with clients is a key driver to the growth of SOFTSWISS’ Game Aggregator, according to Deputy Team Lead for Account Managers Karina Burhun-Karmazina, who highlighted the decision to place customer service at the heart of the business. Speaking to SBC, Burhun-Karmazina discussed the stand-out features of the SOFTSWISS Game Aggregator before dissecting some of the top trends …

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Martina Åkerlund, Triggy: Changing digital consumption and US expansion

SBC News Martina Åkerlund, Triggy: Changing digital consumption and US expansion

Triggy will strengthen its presence within the US market in 2022, the company’s CEO Martina Åkerlund told SBC, as it continues to expand its global footprint. During the SBC Summit North America event, Åkerlund was joined by Triggy’s Chief Operations Officer Fredrik Fröst to deliver a presentation looking at the future of sports betting consumption and how this will impact …

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SBC Spotlight: Jesper Søgaard – “Better Collective stronger on all fronts following 2021 diversification”

SBC News SBC Spotlight: Jesper Søgaard - "Better Collective stronger on all fronts following 2021 diversification"

Speaking to SBC, Better Collective CEO and Co-Founder Jesper Søgaard looks back at an eventful 2021 that transformed the Stockholm-listed firm’s global outlook by diversifying its business units beyond affiliate publishing… Overall, I think 2021 was a great year in spite of the fact that most of the world was still affected by the impact of COVID-19. However, the pandemic …

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Spotlight Sports Group: Navigating a complex sports betting ecosystem with BetTech

SBC News Spotlight Sports Group: Navigating a complex sports betting ecosystem with BetTech

As the sports betting industry continues to grow and change, it can often be quite difficult to understand where each company ‘sits’ within the sector’s ecosystem. So in order to tackle this, Spotlight Sports Group recently launched its BetTech report.  Speaking at the recent SBC Summit North America, Spotlight Sports Group’s Head of B2B Marketing, Alan Davis, shed some further …

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