SBC Events

Betting on Football 2018 takes shape with new speakers and exhibitors

#bofcon2018 speakers

Leading speakers from across the industry have signed up to Betting on Football 2018 (20-23 March), while 70% of the exhibition space at Stamford Bridge has already been sold. The list of confirmed speakers includes Snaitech CEO Fabio Schiavolin, Danske Spil CEO Niels Erik Folmann, Mr Green CEO Jesper Kärrbrink, Pinnacle CEO Paris Smith, Veikkaus Senior Vice President Jari Vahanen, …

Read More »

Joe Lovelace – Marathonbet – A marathon not a sprint

We caught up with Joe Lovelace, Head of PR at Marathonbet, after the firm were awarded with Marketing Campaign of the Year at the recent SBC Awards. Lovelace reflects on a vintage year for Marathonbet, and outlines the plans moving forward into 2018. SBC: Firstly, how happy were you to receive the award, and why do you believe Marathonbet was chosen over …

Read More »

SBC Awards caps ground-breaking 2017 for SBC Events

SBC Events

The disco-themed SBC Awards provided SBC Events with a fittingly stunning finish to 2017, a year in which both its headline conferences recorded growth of more than 100%. The success of the ceremony at the Artillery Garden, which featured a silent auction that raised £1,700 for GambleAware and saw bet365 collect the Bookmaker of the Year prize for the fourth …

Read More »

Square in the Air – Robin Hutchison – The “go-to-provider” for sports betting PR

We spoke to Robin Hutchison, Director of sports betting PR agency Square in the Air. He looks back on a memorable year for the firm, and discusses his hopes moving into 2018. SITA was recently crowned Marketing Agency of the Year at the annual SBC Awards, and Hutchison believes his company were good value for the honour: “We were delighted …

Read More »

Golden Race – Martin Wachter – a “gratifying” year, virtual football and 2018

Golden Race

As 2017 approaches its culmination, glances are increasingly being thrown towards a huge year ahead and the Russian World Cup on the horizon. Off the back of a winning performance at the SBC Awards 2017 Martin Wachter, CEO of Golden Race, reflects on a busy year for the virtual sports provider: “For Golden Race the year 2017 has been very …

Read More »

Three exclusive new events for Betting on Football 2018

Betting on Football

Betting on Football 2018 will feature three exclusive new events targeting those involved in affiliate marketing, esports and football based sponsorship. To mark the fifth edition of the largest international football and betting trade conference, held at Stamford Bridge from 20-23 March, SBC Events will launch the Affiliate Insider Bootcamp, Esports Insider Super Forum and SBC Sponsorship Forum. The AI …

Read More »

bet365 lands fourth consecutive bookmaker of the year award at SBC Awards

SBC Awards

Sports betting giant bet365 capped a triumphant night at the SBC Awards by collecting the headline Bookmaker of the Year prize for the fourth year in a row. Having also been crowned Football Bookmaker of the Year and Mobile Bookmaker of the Year, the Stoke-based operator only narrowly missed out on a fourth prize after William Hill beat it to …

Read More »

Hall of Fame entry for Paris Smith, Fred Done and Vigen Badalyan

Hall of Fame

Pinnacle CEO Paris Smith, Betfred Founder and CEO Fred Done and BetConstruct Founder and CEO Vigen Badalyan will be inducted into the SBC Sports Betting Hall of Fame at this year’s SBC Awards. The fourth edition of this end of year industry celebration is being held tonight (Tuesday 5 December) at the stunning Artillery Garden at the HAC in Central …

Read More »

Affiliate Insider to boost growth and development in the affiliate sector

Affiliate Insider

SBC Global and Best Odds Marketing have joined forces to launch Affiliate Insider, a joint venture designed to spearhead growth and development in the gambling affiliate sector. SBC Global, a leading news and events company for the sports betting industry, will work with Best Odds Marketing and AffiliateFEST Founder Lee-Ann Johnstone, to operate a brand new affiliate news, training and …

Read More »

Bringing out the heavy artillery for this year’s SBC Awards

SBC Awards

There is just two weeks to go until this year’s SBC Awards, the annual end of year celebration for the sports betting industry at Artillery Garden (Tuesday 5 December). With tables fast selling out for the event, we caught up with our hosts Matt Lorenzo, a former Sky Sports presenter, and Luis Garcia, a Champions League winner with Liverpool. Keep …

Read More »