Europe

Betfred has optimised its retail-to-digital customer engagements after becoming the first bookmaker to roll out Racing Post’s ‘sports content package’ across its website and mobile properties. The update sees the bookmaker ‘amplify’ its existing relationship with the Racing Post, following a number of successful product launches enhancing Betfred’s retail and digital betting platforms. Lewis McMillan, Head of Digital Product at Betfred, describes …

Making employees happier and more productive during office hours can bring far-reaching benefits for businesses from any sector. However, this focus on well-being has been sweeping the gambling industry in recent years, as companies search for the right community aspects to complement day-to-day diligence. Microgaming was hailed as one of the ‘The 10 top coolest offices in the UK‘ just …

Industry figureheads and wider health and education stakeholders gathered in May to discuss whether ‘the gambling industry is giving players enough control?’ at the most recent meeting of the Parliamentary All Party Betting and Gaming Group  –APBGG – (7 May 2019). The subject matter was discussed by Sarah Hanratty, Chief Executive Officer at the Senet Group; Damon De Ionno, Managing …

Publishing its latest update, the Argentine Provinces Board for Lotteries and Casinos (IPLyC) – the overseeing body of Buenos Aires’ newly sanctioned online gambling framework – has disclosed a clearer picture of which enterprises will compete for its seven BA licenses. Updating stakeholders, IPLyC confirms that international operators’ BetCris and Betway have secured Argentine partnerships allowing them to bid for …

Sweden’s Svenska Spel has inked a new partnership with the Swedish Handball Federation (SHF) which will see the operator provide educational initiatives to players regarding the impact that match-fixing can have. The initiative, launched last year, delivers workshops to a number of the country’s senior male and female teams, in addition to a number of junior sides. “As a partner …

Issuing a market filing, the governance of New York-listed International Game Technology Plc (IGT Plc) has confirmed that it will pursue a private €500 million senior unsecured note transaction. Updating investors, IGT governance confirms that it has made an application for its notes to be officially sanctioned on the ‘Global Exchange Market’ of Ireland’s Euronext Dublin stock exchange. IGT’s new debt …

Sweden’s Spelinspektionen has strengthened its fight against money laundering and terrorist financing after agreeing to team up with sixteen of the country’s authorities to introduce new protocols to combat corruption. Arising from the results of a new national risk assessment to identify and assess Swedish authorities’ challenges in the area, it has since been emphasised by the authorities that it …

Basque Country bookmaker Kirolbet has launched the ‘second phase’ of its responsible gambling campaign utilising its regional sports partnerships to raise awareness of ‘gambling risks and compulsive behaviours’. Issuing a market update, Kirolbet leadership has launched new responsibility specific campaign ‘Haz Caso a los Capitanes’ – ‘Pay Attention to your Captain’ across its retail and digital properties. The Basque Country …

UK bookmaker Betfred has confirmed that it has been chosen as the new primary sponsor for the upcoming Vitality Netball World Cup, which is set to take place in Liverpool next month. The high-profile partnership for Betfred marks the operator’s continued growth to its sports sponsorship network, with the Vitality Netball World Cup already reporting that its ticket sales recently …