There is so much talk about sportsbook personalisation for the B2C market. In fact, according to Betinvest COO Max Dubossarsky it represents the “horn of plenty” for operators wanting to get as close as they can to their players. But what is the role of the provider? Dubossarsky thinks that it is primarily to provide the tools which help “operators …
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PartnerMatrix, the affiliate marketing solution of online gambling systems provider EveryMatrix, has secured AsianLogic flagship betting subsidiary Dafabet as a new marketing client. Updating stakeholders, AsianLogic confirms that PartnerMatrix will power the affiliate marketing programmes of Dafabet and its subsidiary brand Nextbet, upgrading the online bookmaker’s all-around player acquisition capacities. Following a competitive review, AsianLogic has selected PartnerMatrix as affiliate …
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Former India captain and current Board of Control for Cricket in India (BCCI) president Sourav Ganguly said there was no “conflict of interest” in a tweet he made about fantasy cricket brand My11Circle during his country’s T20 international against Bangladesh. Before the third T20 between the two sides in Nagpur on Sunday, he tweeted his support for My11Circle – a …
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Hosting its third ‘International Forum on Sports Integrity’ (IFSI), governance of the International Olympic Committee (IOC) has launched a series of new cooperative measures strengthening global sports integrity. The IOC’s integrity forum sees more than 100 diverse stakeholders, representing all functions of sports, cooperate and share knowledge in strengthening integrity disciplines. Gearing up for the Tokyo 2020 Olympic Games, the …
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Racecourse Media Group (RMG) has extended its contract with the Meydan Group to provide production and distribution of the next two full horseracing seasons at the course for a further two years. The season is now underway and culminates with the prestigious $35 million Dubai World Cup card on 28 March 2020 – recognised as the most international and valuable day’s racing. Timeline Television will …
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Racing content and data provider Sports Information Services (SIS) has secured a two-year extension to its current media rights agreement with the Dubai Racing Club (DRC). Under the terms of the agreement, SIS will continue to hold the exclusive UK and Irish LBO rights and international online rights for Dubai’s Meydan Racecourse, alongside rights for international LBO customers for a …
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AGTech has added new football games to daily fantasy sports (DFS) site First Captains, which sits on the popular Paytm First Games platform. Paytm First Games is a joint venture between AGTech, a leading technology and content provider for both the lottery and mobile games/entertainment markets in China, and Paytm, India’s largest mobile payments company. Charlie Zhang, Vice President of …
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The Hong Kong Jockey Club (HKJC) has added further prestige to this year’s ‘Racing Post/SIS Betting Shop Manager of the Year’ award, confirming that the winner will be further rewarded with a ‘once a lifetime trip’ to Hong Kong. Racing Post and SIS have whittled down a final field of 24 shop managers, competing for the award which will be …
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Sportsbook and platform provider Digitain has revealed its plans to establish a ‘DigiTown’ complex in Yerevan in a bid to support gaming and tech startups across the Caucuses. The complex will deliver free working space for tech startups for the first year, which is designed to provide the foundations for growth across Asia and Europe. Commenting on the launch of …
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JBO has boosted its European presence after signing a new sponsorship agreement with Serie A club Bologna FC, which will see the operator named as the club’s regional betting partner for Asia. The operator’s portfolio already includes already includes title sponsorship of the Dota 2 esports property, the JBO Asian Masters League, with this latest acquisition of Bologna allowing JBO to acquire a …
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