Affiliate News

BetRegal revamps affiliate program with Income Access for crucial 2019

Seeking to significantly bolster its online marketing and player acquisition capacities in 2019, low-margin online bookmaker BetRegal (BetRegal.com) has upgraded its affiliate marketing platform provisions with Income Access (Paysafe Group). Updating stakeholders, BetRegal has migrated its entire ‘BetRegalAffiliates’ program to Income Access software, stating that its marketing partners will benefit from improved player tracking, reporting functionalities and optimised campaign variables. Launched in 2017, …

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Toby Bentall to take up CEO role at rebranded Oddschecker Global Media

Oddschecker Managing Director Toby Bentall will take up the role of CEO at the newly rebranded Oddschecker Global Media. The rebrand comes as Oddschecker merges with iBus Media, majority owned by Stars Group, to create a ‘new superpower affiliate business’, PokerTube has reported. The merger is a result of Stars Group’s acquisition of Sky Bet, with the Toronto TSX-listed firm …

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betconnect launches pro-punter marketplace seeking to become 2019’s top disruptor

Industry start-up betconnect (betconnect.com) has ‘launched out of BETA mode’, seeking to become betting’s 2019 disruptor. The new incumbent seeks to develop a community marketplace for high-level / professional gamblers, who have had their betting accounts restricted by bookmakers. “For many years, professional gamblers have found their accounts closed or restricted by bookmakers due to their success. In fact, new …

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Rightlander “will significantly improve our affiliate compliance”, says Argyll director

Online operator Argyll Entertainment insists that its latest agreement with compliance tool Rightlander will significantly improve “affiliate compliance processes and procedures”. Argyll, which operates the RedZone, SportNation and GiveMeBet brands, will now use Rightlander’s advanced solutions in an attempt take its compliance procedures to the next level.   Rightlander will scan Argyll Entertainment affiliate websites, monitoring all activity which mentions …

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All-In Diversity Project and AffiliateINSIDER land partnership

The All-In Diversity Project (AIDP) has announced a strategic partnership with AffiliateINSIDER, with AIDP Co-founder Kelly Kehn expressing that affiliates “have a big part to play” in terms of “creating a positive image for the industry”.   Moving into its third year, the AIDP aims to extending reach globally to new sectors of the industry as well as new geographical …

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BETR smart contract upgrade features new affiliate program

BETR

Blockchain-based BETR has backed up the recent release of its sportsbook app – BETROdds – by launching a new version of its smart contract featuring BETR Affiliates. This new development, designed to encourage wider use of the BETR token, has made it possible to tag BETR wallets introduced by affiliates. It enables affiliate commissions to be paid instantly from the …

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Ladbrokes Coral launches ‘unified partnership programme’ with Income Access

Paysafe Group’s marketing subsidiary Income Access begins 2019 with a major coup announcing that Ladbrokes Coral (GVC Holdings) will relaunch its affiliate marketing programme utilising its platform and system provisions. Income Access reveals that it has been selected as lead affiliate marketing software for Ladbrokes, Coral and Gala brands operating across multiple international markets. Updating stakeholders, Anat Schlesinger – Marcom Manager at …

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Catena Media appoints Erik Edeen as interim CFO

Issuing a market update Stockholm-listed industry affiliate publishing network Catena Media Plc has confirmed the appointment of Erik Edeen as acting interim Chief Financial Officer (CFO), succeeding Pia-Lena Olofsson who departs the company. A twelve-year finance executive, Erik Edeen joins Catena’s leadership team from Deloitte Sweden, where he served as a partner within the firm’s business solutions division, leading a …

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Better Collective strengthens Swedish footprint with Ribacka takeover

Leading iGaming affiliate Better Collective has completed its €30m (£27m) takeover of Swedish based affiliate marketing company Ribacka Group AB following its acquisition of all shares in the company. The entire purchase value of the shares is not to be paid immediately; the initial payment of  €15m will be paid in cash at closing while the remaining two instalments of …

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Better Collective Spotlight: France’s final World Cup push tops tipster roundup on bettingexpert

bettingexpert

The World Cup semi-final between France and Belgium came out as the top match in 2018 across the bettingexpert tipster community. The match finished 1-0 at the Krestovsky Stadium, as Barcelona’s Samuel Umtiti scored the only goal to take Les Bleus into the final. As part of the Better Collective Spotlight series, SBC News also learned that France’s subsequent victory over …

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