Ted Orme-Claye

Indian advertisers advised to uphold standards on betting content by media Ministry

STATSCORE adds Hindi language to seize India potential

India’s Ministry of Information and Broadcasting (MIB) has issued advice to the country’s media networks and platforms, instructing outlets to avoid advertising online sports betting providers.  The Ministry explained that its attention had been brought to betting and igaming adverts being placed across print, electronic, social and online media.  The Indian government lacks a constitutional framework to regulate any form …

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Danish sports betting turnover falls 16% YoY in April

SBC News Danish sports betting turnover falls 16% YoY in April

Denmark’s sports betting market has continued to face challenges, as the Danish Gambling Authority (DGA) reveals a decline in year-on-year revenues for April 2022. Issuing an update, the DGA – the Spillemyndigheden – informed industry stakeholders that takings on sports wagering had fallen by 16.6% from DKK 266m (£30.8m) in April 2021 to DKK 222m (£25.7m). However, this did represent …

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Flows hires Rhea Craib to front international marketing strategy

SBC News Flows hires Rhea Craib to front international marketing strategy

Rhea Craib has joined the Flows’ senior management team as the igaming technology company’s new Head of Marketing. The new hire’s tasks will revolve around the implementation of a marketing strategy with the goals of unlocking and capturing new opportunities, as well as maintaining momentum so the business continues to ‘scale at pace’.   In pursuit of this objective, Flows has …

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SIS signs second bet365 deal of 2022 to provide 49’s Live Draws

bet365

SIS (Sports Information Services) has signed an agreement with bet365, debuting its 49’s fixed-odds live numbers product in the online market. The deal will see the 49’s Original Live Draw streamed by bet365 to its international customer base, which the operator aims to leverage for greater direct customer engagement.  Meanwhile, for SIS the agreement represents an opportunity to further expand …

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A World Cup with adjusted goalposts – BOSE examines Qatar 2022 marketing

SBC News A World Cup with adjusted goalposts - BOSE examines Qatar 2022 marketing

The FIFA World Cup is one of the biggest events in the sporting calendar and subsequently for bookmakers, but this year’s tournament comes with some unique challenges.  Discussing the turbulent marketing conditions ahead of the winter World Cup this November/December, the ‘Making noise ahead of Qatar – driving cooperation between product and marketing’ panel identified potential hurdles but also keys …

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Andrew Rhodes: White Paper delay not an excuse to avoid tackling problems

Andrew Rhodes, UKGC

The White Paper on the 2005 Gambling Act review has been highly anticipated for some time now, with a government announcement expected earlier this spring. With reports circulating in the press as to the result of the over one-and-a-half year-long process, UK Gambling Commission (UKGC) CEO Andrew Rhodes issued an update on progress whilst addressing the Westminster Media Forum Gambling …

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Report: High number of accas expected from Royal Ascot

SBC News Report: High number of accas expected from Royal Ascot

A strong field at this week’s Royal Ascot is expected to result in a large number of accumulators placed throughout the week, according to BusinessDay. Consulting some of the UK’s leading bookmakers, the business news site stated that firms are anticipating an ‘avalanche of accumulator bets’ throughout the five days of the festival. In particular, Baaeed in the Queens Anne …

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Stats Perform launches Opta Vision for ‘new generation’ of sports data

SBC News Stats Perform launches Opta Vision for ‘new generation’ of sports data

Stats Perform has announced a new addition to its suite of sports data and AI products, launching its Opta Vision data feeds offering.  Utilising the firm’s Opta event data in conjunction with tracking data in order to create a ‘single, merged dataset’, the new offering has been released to provide greater performance insights to sports teams and improve storyline generation …

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BOSE: ESG can be financially beneficial if ‘handled right’

SBC News BOSE: ESG can be financially beneficial if ‘handled right’

Environmental, Social and Governance (ESG) policies are treated with scepticism by some, but companies may be underestimating the profitable potential of adopting such measures.  According to the speakers on the ‘Up and down the risk curve – is how we value sports betting changing?’ panel at the Betting on Sports Europe (BOSE) event, consumers are placing increasing value of ESG …

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FSB’s business transformation finalised after three years

SBC News FSB’s business transformation finalised after three years

FSB has completed its business transformation into a B2B only technology service provider, discontinuing the white label division of its business in doing so.  The reorganisation process began three years ago when FSB received multi-million growth investment from private equity group Clairvest. Issuing an update, the London-based sportsbook supplier stated that the evolution of its business comes at a time …

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