Manchester United has announced a social gambling partnership with developer KamaGames, bringing branded mobile and online games to the Club’s 659 million global followers.
KamaGames is a top tier social games developer and publisher of social games for mobile platforms, Steam, Xbox Live, and Playstation networks. Their total audience for the social games portfolio currently reaches over 70 million users worldwide with over 1million active daily players.
Manchester United Group Managing Director, Richard Arnold comments:
“Manchester United is lucky enough to have a huge global following and we understand the importance of engaging and entertaining our fans”.
“KamaGames and their innovative products will allow us to do this in new and exciting ways. We are delighted to welcome them as our first Official Global Social Casino. Manchester United looks forward to creating a successful partnership for many years.”
KamaGames CEO, Danny Hammett commented on the agreement:
“KamaGames and Manchester United share a similar worldwide audience, and with this in mind, we are confident that the partnership will be a huge success for both organisations. We are proud and honoured to be associated with such a great team and iconic brand and we look forward to building a strong relationship with the club and its fans.”