Tag Archives: SuperBet

Superbet boosts content muscle with Sportal365

SBC News Superbet boosts content muscle with Sportal365

Superbet, Romania’s leading bookmaker, has expanded its content capacity by entering a publishing partnership with Sportal365.  The agreement will see Superbet integrate Sportal365’s publishing platform across its key market domains of Romania and Poland, developing deeper sports led content for its customers. In its statement, Superbet detailed that it seeks to ‘power-up’ its content capabilities by utilising Sportal365 publishing platform, …

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SBC Digital Summit: A crash course in adaptability and resilience 

SBC News SBC Digital Summit: A crash course in adaptability and resilience 

Adaptability will be an essential quality for betting operators seeking to engage with customers on an increasingly digital-led footing as COVID-19 continues to ensure a retail lockdown. That was one of the big takeaways from a four-strong panel at today’s SBC Digital Summit titled ‘An Opportunity to Revisit the Omni-Channel Approach’.  In opening the session, moderator and head of Digitain’s …

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Superbet seeks new Romania CEO following Ardeleanu exit

SBC News Superbet seeks new Romania CEO following Ardeleanu exit

Superbet is looking for a new Chief Executive in its home market of Romania after confirming the departure of incumbent Vlad Ardeleanu from the betting group’s executive leadership team. This weekend, Romanian business news sources reported that Ardeleanu had chosen to end his five-year tenure leading Superbet’s home market initiatives. Confirming his exit, Ardeleanu stated that he had chosen not to …

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SuperBet makes Zagreb its new technology home acquiring Axilis studio

SBC News SuperBet makes Zagreb its new technology home acquiring Axilis studio

Croatian tech news source Netokracija.com has reported that Romanian betting group SuperBet Group has acquired Zagreb-based technology development studio Axilis. The acquisition will see Axilis become the lead development hub of SuperBet’s planned proprietary sportsbook platform launch. Both companies maintain an existing working relationship, with Axilis having led the frontend redevelopment of SuperBet new website, which was launched in ‘beta …

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Superbet enlists Betgenius as new in-play trading partner

OKTO makes latest Romanian omnichannel push with Superbet

Romania’s largest sportsbook operator, Superbet, has confirmed that it has signed a new multi-year deal with Betgenius which is set to become the operator’s new in-play trading partner. The long-term deal will see Betgenius offer its live-betting products to Superbet, covering a wide range of sports markets including football, basketball and volleyball, across both its online and retail platforms. Vlad …

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SuperBet Romania secures £175 million Blackstone backing

SBC News SuperBet Romania secures £175 million Blackstone backing

US private equity fund Blackstone Group LLP continues to expand its European gambling investment portfolio, confirming that it has invested €175 million in Romania and CIS market bookmaker SuperBet. The transactions sees the US PE firm secure a minority stake in SuperBet, Romania’s largest sports betting operator, through its strategic vehicle ‘Blackstone Tactical Opportunities’. Founded in 2008 by industry investor …

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Expansion hungry Superbet launches first Polish betting properties

SBC News Expansion hungry Superbet launches first Polish betting properties

Romanian betting group Superbet enters the regulated Polish gambling market, detailing that it will lunch approximately 50 betting points/agencies across the nation by the end of 2018. Superbet, Romania’s largest bookmaker secured its approved Polish retail betting license in October 2017 and will become the only foreign-owned betting enterprise to compete within the Polish market. Updating the media, Vlad Ardeleanu …

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Comtrade gaming confirmed as partner for Superbet expansion

SBC News Comtrade gaming confirmed as partner for Superbet expansion

Online sports betting and casino operator Superbet has confirmed a deal that will see it migrate operations to technology provider Comtrade Gaming‘s online platform. As part of the deal, Comtrade’s iCore gaming platform will serve as the technology behind Superbet’s digital expansion. Sacha Dragic, CEO and founder of Superbet commented: “Having the right platform technology is a key component for our growth …

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