Tag Archives: SportCaller

Stride aims to shake up syndicate circuit as ‘premier racing comms platform’

stride flat racing

Stride, a new horse racing platform centred around flat racing syndication, launched this week as a communications centre for key sporting stakeholders. The challenger platform has set an objective of becoming ‘the premier racing communications’ destination for racehorse owners and followers of the sport. In pursuit of this, Stride has established a network for use by owners, trainers, stable support …

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Gamesys to upgrade London HQ as 2022 recruitment drive beckons 

SBC News Gamesys to upgrade London HQ as 2022 recruitment drive beckons 

Gamesys has disclosed to The Evening Standard that it has agreed to take over the London headquarters of collapsed fashion retailer Arcadia Group – in a commitment to expand its UK workforce. The former LSE online gambling group, that has recently completed its £2 billion merger with NYSE gambling giant Bally’s Corporation, will aim to move into Colegrave House on …

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Coingaming targets ‘mature and emerging’ markets with SportCaller linkup

SBC News Coingaming targets ‘mature and emerging’ markets with SportCaller linkup

Coingaming Group’s Sportsbet.io sportsbook has announced a partnership with SportCaller, aimed at expanding its long-term presence in mature and emerging markets in untapped territories. The partnership aims to combine Sportsbet.io’s multi-currency capabilities with SportCaller’s international scope and localisation operations in order to diversify fan engagement around targeted free-to-play sports games. “SportCaller’s highly-focused, and collaborative approach to game-ideation, together with their …

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Bally’s shows its hand targeting a £2bn takeover of Gamesys

SBC News Bally's shows its hand targeting a £2bn takeover of Gamesys

Bally’s Corporation has reached an ‘agreement in principle’ to acquire Gamesys Group Plc after proposing an initial approach of +£2 billion.  The US gambling conglomerate, which seeks to aggressively expand its digital portfolio, has offered an £18.50 cash per share offer to Gamesys investors to open negotiations.  Bally’s stated that its offer equates to a near 40% premium on Gamesys’ …

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Bally’s strengthens international market position with SportCaller takeover

Bally’s sees strong form for British brands against regulatory headwinds

US gambling operator Bally’s Corporation has acquired B2B free-to-play (F2P) games provider SportCaller in a bid to expand its international presence. Bally’s is hopeful that the acquisition of SportCaller will assist with international expansion plans, having strengthened its position in the US market via its takeovers of Bet.Works and Monkey Knife Fight as well as its partnership with Sinclair Broadcast …

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Virgin Bet heightens player engagement via SportCaller game

Virgin Bet heightens player engagement via SportCaller game

Free-to-play (FTP) game specialist SportCaller will support Virgin Bet in optimising new player engagement levels with the launch of its new game, The Ladder. The live quiz product has been tailored towards Virgin Bet’s customer base, and will ask a series of questions to test players on their football general knowledge where they can compete for a wide range of …

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Superbet enlists SportCaller in first CIS-facing deal

SBC News Superbet enlists SportCaller in first CIS-facing deal

Free-to-play (FTP) sports game provider SportCaller has joined forces with Romanian betting operator Superbet, in a new CIS-facing partnership. The deal will help the free-to-play (FTP) game supplier expand its reach into the central and Eastern European markets through the Superbet Group, which already has a footprint in the market. On the other hand, the multichannel sportsbook will benefit from …

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SBC Summit Barcelona – Digital: Winning with Free-to-Play

SportCaller

Fresh from his #SBCSummitBarcelona presentation, SportCaller MD Cillian Barry (pictured) unpacked the progressive rise of free-to-play (FTP) as a global force and a vertical in its own right. In our lifetimes, no chapter change has been as stark as when COVID-19 flipped the script, sending shockwaves and plot twists throughout every industry imaginable. Of course, the gambling sector was no …

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SG OpenMarket approval sees SportCaller expand FTP distribution capacity

SBC News SG OpenMarket approval sees SportCaller expand FTP distribution capacity

Free-to-play (FTP) sports-game studio SportCaller has broadened its global distributional scope after partnering with Scientific Games (SG). This story featured in today’s SBC News 90. To view the latest round-up, watch today’s edition here. As part of the agreement, SportCaller’s FTP product portfolio will be made available to a new network of operators via SG’s new ‘OpenMarket’ platform. Cillian Barry, …

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