Scientific Games (SG) will power the Deutsche Klassenlotterie Berlin’s (DKLB) retail and digital lottery sales in a new seven-year contract. Under the deal’s terms, SG will supply the lottery with its SYMPHONY gaming system that combines retail, digital, mobile and future game entertainment channels, including third-party content and platforms. The seven years build on the already long-lasting partnership between Scientific …
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Scientific Games announces retirement of industry veteran Joe Bennett
Joe Bennett, VP of US Operations for Instant Products at lottery technology provider Scientific Games (SG), will step down from his role this April. This was announced by SG themselves, in a LinkedIn post where it was additionally revealed that the position will be filled by Bryan Murphy – with the company expecting a “seamless transition” non-disruptive to the 70% …
Read More »Scientific Games and Danske Spil evolve joint omnichannel strategy
Scientific Games (SG) has strengthened its partnership with Danske Spil by modernising their joint offering for players in Denmark. SG’s player account management system, also known as PAM, will now be deployed to support digital and retail play for Danske Spil’s lottery and gaming businesses – offering easy access to instant and draw games, as well as casino, bingo and …
Read More »Scientific Games adds Inspired Entertainment to partnership programme
B2B gaming service provider Inspired Entertainment has signed a partnership with Scientific Games to become a part of its global lottery programme. The SG Content Hub Partner Program is a content delivery platform that is utilised by the lottery industry. Inspired will now be able to expand the platform’s offering by adding its proprietary Virtual Sports portfolio. This includes a …
Read More »Scientific Games strengthens sportsbook and digital leadership
Scientific Games (SG) is looking to build a strong bedrock for global expansion in the wake of its takeover by Brookfield Business Partners, the firm has detailed. Specifically, SG is examining how it can invest in its business across both Europe and North America, making major changes to its senior leadership teams to enhance this strategy. This has seen Amy …
Read More »Scientific Games upgrades Leeds lottery facility
Scientific Games Corporation has expanded instant game production technology by 20% at its UK production facility in Leeds, adding an estimated 175 employees to its workforce there. The Leeds plant is one of five global instant games production centres serving the worldwide lottery industry with products representing 70% of global retail sales. It currently supplies the UK National Lottery and 50 lotteries in …
Read More »Scientific Games acquires Sideplay Entertainment to bolster iLottery games suite
Scientific Games has signed an agreement to acquire instant games studio Sideplay Entertainment, bolstering its games content and advancing the development of its iLottery platform. The Nasdaq technology group chose not to disclose financial terms of its agreement, in which it will acquire Sideplay’s full suite of +270 instant win games, boosting its services for the digital lotteries market. Sideplay …
Read More »Jockey Club ‘to explore every option’ regarding Cheltenham expansion
The Jockey Club is reportedly considering expanding the Cheltenham Festival to include a fifth day by 2023, as the organisation looks to ‘explore every option’ to improve both the event and the sport of horse racing, according to The Telegraph. Should the Festival be expanded, it will join Ireland’s Punchestown Festival and the recently concluded Royal Ascot event, the latter …
Read More »Europe flagged as continent responsible for most betting alerts by GLMS
The Global Lottery Monitoring System (GLMS) has released its report for Q1 2021, identifying Europe as the continent most responsible for suspicious betting alerts. A total of 23 alerts were reported to GLMS’ international sporting partners, of which four were sent to FIFA, seven to UEFA, three to the TIU, two to ESIC and two to the IOC. The remaining …
Read More »Scientific Games’ OpenSports finds more success at Grand National
Scientific Games has broken its records again in 2021, this time at the Grand National at Aintree Racecourse on Saturday, building on the success of its OpenSports platform at the Cheltenham Festival. The Nasdaq registered firm reported over 50 million bets placed through OpenSports, utilised by a range of online and retail operators, with over 19 million bets placed on …
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