Tag Archives: peru

BtoBet targets Peru expansion for next LATAM chapter

Industry betting developing markets platform provider BtoBet has confirmed that it will further expand its LATAM presence, targeting growth within Peru. Updating the market, BtoBet management details that it has studied a number of potential South American markets in which to grow its services and provisions. The supplier, which has established its commercial pipeline within the developing markets of South America …

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Golden Race – Martin Wachter – a “gratifying” year, virtual football and 2018

Golden Race

As 2017 approaches its culmination, glances are increasingly being thrown towards a huge year ahead and the Russian World Cup on the horizon. Off the back of a winning performance at the SBC Awards 2017 Martin Wachter, CEO of Golden Race, reflects on a busy year for the virtual sports provider: “For Golden Race the year 2017 has been very …

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GambleAware announces Machu Picchu charity fundraiser trek

Machu Picchu

GambleAware, the official charity for this year’s SBC Awards, has announced a trek around ancient Peruvian site Machu Picchu to raise awareness about gambling related harm. The experience, which will take place from 6-15 October in 2018, will be run by GambleAware’s trekking partner Charity Challenge, an organisation with 16 years experience in delivering treks to thousands of fundraisers. An …

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Leo Burnett wins Betsson AB international advertising account

Stockholm-listed online betting operator Betsson AB has confirmed the appointment of London marketing agency Leo Burnett as its international advertising strategy and creative lead for Betsson.com Leo Burnett has previously worked on creative and advertising strategies for Ladbrokes, won the business pitch run by marketing consultancy Agency Insight, beating Mullen Lowe London for the account. The agency will now be …

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INTRALOT Peru gets responsible gaming recognition

INTRALOT Peru, one of the leading lottery and sports betting company in Peru, has been granted Level 3 Responsible Gaming Certification by the World Lottery Association (WLA), becoming one of the first lotteries in the Latin American region to achieve such accreditation. The certification is a result of coordinated efforts and a reward to effective implementation of INTRALOT Group’s industry …

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