NetBet has become an official sportsbook partner of Power Slap – an American slap fighting promotion. The marketing partnership, covering 2024, will see the operator look to leverage and boost the popularity of Power Slap sports betting across the UK, Ireland, France, Romania, Brazil & Mexico. NetBet CEO, Marcel Prioteasa, stated: “We are thrilled to announce our partnership with Power …
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Market Make-Up: French football sees battle on margin control…
In a new series, SBC Correspondent Jake Pollard dissects the intricacies of pricing European betting markets, for their unique and respective audiences. Supported by Propus Partners, Part 1 examines French football markets priced by a diverse cast of bookmakers, competing in a marketplace where margins and market share are impacted by markets offered, pay out ratios capped at 85% and …
Read More »Brazil trade group copies UK model on betting advertising
The newly formed Brazilian Institute for Responsible Gaming (IBJR) has announced a self-regulated code for betting advertising, titled the “Brazilian Code for Advertising Self-Regulation”, published in anticipation of the government concluding its federal framework to legalise sports betting. The advertising code was announced as the first major initiative of the Trade Body that was officially formed on 9 May in …
Read More »Enteractive to spearhead NetBet’s player engagement strategy across Italy
Enteractive will support NetBet in delivering a “personalised retention and engagement” strategy across the Italian market after signing a new partnership with the operator. The player engagement campaigns, which will cover NetBet’s sports betting and casino player segments, will aim to increase both retention and loyalty. Andrew Foster, Chief Business Officer at Enteractive, said: “Our Italian teams at Enteractive are …
Read More »SIS to integrate international horse racing into NetBet partnership
NetBet has expanded the scale of its partnership with SIS (Sports Information Services), integrating a wider range of the sportsbook supplier’s horse racing content. The company, headquartered in Malta and active internationally, will be supplied with SIS’ premium and exclusive horse racing feeds from the UK, Ireland, Canada, Dubai, Germany, Hungary, Mauritius, Spain, Saudi Arabia, Latin America and the US. …
Read More »NetBet France expands payments offerings with Apple Pay addition
NetBet France has bolstered the available payment options for its customers, incorporating Apple Pay into its wider offering. The online sports betting and casino operator aims to enhance its visibility via the new partnership with Apple Pay, by allowing its customers to make simple, safe and secure payments. Features included with new offering include Face ID and Trust ID recognition, …
Read More »Xtremepush secures gamification edge with Thunderbite
Xtremepush has announced that it has merged the gamification technology of Thunderbite with its flagship customer data and optimisation platform. The partnership will allow Xtremepush clients to optimise their customer engagement by providing real-time rewards and incentives based on specific campaign triggers. Further benefits will see Xtremepush platform enhanced with Thunderbite tools and utilities to drive customer engagement using push …
Read More »NetBet extends Sportnco platform duties to Greek market
Sportnco has announced its entry into Greece’s regulated online gambling marketplace, having been tasked with migrating the sportsbook property of NetBet.gr. The Toulouse-based sports betting systems provider has been selected by Pan-European operator NetBet to migrate its entire Greek sportsbook unit onto a new platform compliant with the Hellenic Gaming Commission (HGC) technical commands. The Greek project sees NetBet expand …
Read More »NetBet enters Greek market after securing multiple HGC licences
NetBet has become the latest international operator to enter the Greek market, having secured sports betting, casino and poker licences from the Hellenic Gaming Commission (HGC). The newly issued licences will be valid for a seven-year period, enabling NetBet to cover thousands of sports markets per month as well as launch its four thousand casino titles in the sector, including …
Read More »UKGC opens public consultation on identifying vulnerable customers
The UK Gambling Commission (UKGC) has announced its latest public consultation as it seeks evidence and opinions to form ‘stronger requirements’ with regards to how online licensees identify vulnerable or high-risk customers. In its statement, the Commission underlined that it will require a diverse range of input from all industry stakeholders – tech, compliance, payment, customer welfare and management – …
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