Ladbrokes has confirmed that it has been named as the new sponsor for Kempton Park’s flagship meeting, The King George VI Christmas Festival, after inking a new five-year partnership. The King George VI Chase – the most prestigious Grade 1 chase after the Cheltenham Gold Cup – was previously sponsored by Kindred Group’s 32Red. Simon Clare, Ladbrokes Coral PR Director, …
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Following Boris Johnson’s controversial decision to prorogue parliament next month, the Betfair Exchange reports that the odds of a ‘no-deal Brexit’ are being traded at their lowest prices this year. Odds of a no-deal scenario have now been priced at 5/4 according to Betfair, marking a drop from the 5/2 earlier this month, and 9/1 earlier this year. Updating the …
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Serving GVC Holdings’ group-wide ‘Changing for the Bettor’ social responsibility mandate, Ladbrokes informs that it will not renew its legacy title sponsorship of the Scottish Professional Football League (SPFL). The bookmaker, who has served as SPFL sponsor since the 2015/16 season, had previously chosen to donate its £2 million per season sponsorship to industry charity GambleAware, promoting its ‘Bet Regret’ …
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A combination of continued online growth and better than expected UK retail performance has allowed FTSE online gambling group GVC Holdings to upgrade its full-year corporate guidance. Citing market share gains across all major territories, the group recorded group ‘pro-forma’ revenues of £1.8 billion up 5% on corresponding H1 2018’s £1.7 billion. During the trading period, GVC’s enlarged multi-regional online …
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Industry design, innovation and software development agency Degree 53 has published its latest ‘UX Review’ focusing on evaluating the impact of new age and identity verification processes, enforced by the UK Gambling Commission (UKGC) in May this year. The report assesses how incumbents have approached the challenge of adjusting/addressing to the UKGC’s customer age verification requirements from a customer UX …
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Ladbrokes has confirmed that it will become the first high street bookmaker to go ‘paperless’ in its shops after launching a Racing Post Digital Betting Shop Display in two retail shops in Dublin and Galway. The launch coincided with the Galway Summer Festival, and will offer punters an interactive digital format of the odds and information of the runners and …
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Hours before he is set to defend his NABF middleweight title, Jason Quigley has been announced as the official Ladbrokes Boxing Ambassador. The initial deal, which is set to run for one year, will see Ladbrokes work closely with Quigley as the currently undefeated competitor works towards a possible World Championship bout in 2020. Irish-born Quigley showed his appreciation to …
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FTSE100 GVC Holdings Plc has this morning published its ‘post-close’ interim H1 2019 trading update, citing strong online growth as the company continues to adjust to UK FOBTs retail realities. Despite competing against a tough comparative period featuring World Cup 2018 trading, GVC maintained its digital momentum to record a group H1 2019 NGR of +17%, helping the firm to period …
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GVC Holdings European sports betting property bwin has commissioned industry programmatic and content marketing optimisation specialist FRESH8 to support its advertising channels across Germany and Austria. The partnership will focus on elevating bwin’s current programmatic advertising strategies and planning across digital and social media channels, utilising FRESH8 marketing automation and personalisation software. bwin marketing confirms that it will utilise FRESH8’s …
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There is set to be a spike in wagered stakes across the betting industry, as a quartet of major sporting events hit UK screens on the weekend. With the Wimbledon finals, Cricket World Cup Final, Newmarket Festival and Formula 1’s British Grand Prix (GP) all underway between Saturday and Sunday, bookmakers are estimating betting stakes to reach around £100m. Harry …
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