Tag Archives: Ladbrokes

ITP expands ‘presence and influence’ as Ruairi Boyle becomes CCO

Inside The Pocket (ITP) has hired Ruairi Boyle as its new Chief Commercial Officer, who joins from Playtech where he worked at a similar senior commercial capacity.  In an attempt to extend its ‘presence and influence’ throughout the industry, the free-to-play (F2P) aggregation platform explained that the new hire will be responsible for managing ITP’s existing partners. These include Low6,  …

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GamCare backs Entain’s sustainability strategy with Safer Gambling Standard

Entain has received recognition for its sustainability efforts from GamCare, as the responsible gaming charity awarded the firm its Safer Gambling Standard.  As one of the UK’s ‘Big Four’ betting and gaming group’s, Entain has stated that it is the ‘largest operator’ to be awarded with the accreditation, which covers both its online and land-based operations.  The group was recognised …

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Playtech launches bespoke live studio gameshow ‘Well Well Well’ for Ladbrokes 

Playtech has launched an exclusive live gaming show ‘Well Well Well’ for Ladbrokes, the flagship UK property of FTSE100 gambling group Entain Plc. Live-streamed from Playtech’s state-of-the-art studio in Riga, Latvia, the offer has been cited by the firm as one of its ‘most complex bespoke games developed to date’ for Ladbrokes customers. Playtech outlined that all game components were …

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Entain renews Light & Wonder contract for LBO gaming products

Entain has extended its contract with Light & Wonder (L&W) through to 2030, continuing to leverage the firm’s retail gaming solution and catalogue of titles.  The contract renewal will see L&W provide Entain with 10,000 gaming terminals, which will be fitted across the international gambling group’s Ladbrokes and Coral high-street licenced betting office (LBO) retail outlets.  Additionally, Entain will also …

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Entain reports Grand National success with 12.75m bets placed

This year’s Grand National proved to be another commercial success for the UK’s bookmakers, as Entain detailed that it had taken a ‘record-breaking’ number of wagers.  The Ladbrokes and Coral operator reported that over 12.75 million bets were placed during the three days of the Grand National festival at Aintree racecourse, a substantial increase on the last fixture in 2019.  …

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Coral trials  360° Virtual Reality experience to maintain racing revival 

Coral has begun to trial a 360° Virtual Reality (VR) Horseracing Experience, developed by Entain Plc’s in-house technology studio.  The first of its kind VR experience has been created in partnership with JockeyCam, a technology that captures the best live footage of racing action, providing audiences with the experience of what it is like to be a jump jockey.     Entain’s …

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Entain maintains confidence in 2022 outlook but Euro headwinds blur vision

Entain Plc’s 2022 performance began in line with corporate expectations, as its business units and brand portfolio are matched against tough 2021 like-for-like comparatives.  Publishing its Q1 2022 trading update, Entain reported that group NGR was up 31%. This, it said, was supported by the return of its retail unit performance which achieved a 1,000% NGR uptake against 2021 lockdown …

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Colin Cole-Johnson takes the helm at Bede Gaming as new CEO

Colin Cole-Johnson will take the reins of Bede Gaming after being appointed as the company’s new Chief Executive Officer.  Bringing with him more than 20 years of experience in the gambling industry, Cole-Johnson joins Bede from Entain where he served as the company’s Gaming Product Director.  “It’s a proud moment for me,” Cole-Johnson said. “Bede is a company that I’ve …

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Entain nets FY2021 profit rise against heavy retail drags

Entain Plc has branded 2021 as another transformative year for its business that has expanded its global brand portfolio to service 31 regulated/regulating markets.    Publishing its full-year 2021 results, the company registered group net revenues of £3.88 billion, up 7% on corresponding FY2020 results of £3.63 billion. Headline performance saw its online portfolio declare a ‘ninth consecutive year of double-digit …

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Gala Bingo appoints Neverland to refresh legacy image

Gala Bingo the flagship UK bingo room of Entain Plc has appointed Neverland as its new lead creative agency, charged with ‘re-establishing its iconic brand with UK audiences’. The decision sees Neverland takeover Gala Bingo’s creative advertising strategy from incumbent Antidote – who last year won an agency pitch to lead the creative development of the £13 million valued advertising …

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