Tag Archives: Jean-Luc Ferriere

Fast Track partners with leading sports betting operator Betfast.io in Brazil

Latin America. NeoGames launches in Brazil.

Customer engagement platform specialist Fast Track has signed a new deal with one of the largest operators in the Brazilian sports betting marketplace, Betfast.io.   Malta-based Fast Track’s customer engagement platform, now bolstered even further through the integration of OpenAI, offers capabilities for real-time data analysis and personalised player experiences.  This, said the firm, makes it the “perfect partner for Betfast.io …

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Fast Track heads stateside with new Miami hub

SBC News Fast Track heads stateside with new Miami hub

Fast Track has strengthened its US footprint after opening its new Americas headquarters, located in Miami, Florida. The new offices, which are due to officially open their doors at the beginning of 2023, will enable Fast Track to best support its growth strategy for the North American market. In addition, a Miami Hub will bolster the firm’s “already sizable client …

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Kindred Group’s 32Red goes live with Fast Track platform

32Red - Derby County's Wayne Rooney during the Carabao Cup match at Pride Park, Derby.

Kindred Group’s 32Red, one of the most recognisable online casino brands in the UK, is now live with a bespoke version of the Fast Track CRM platform.  The primary goal of the partnership was for 32Red to achieve greater flexibility for its player engagement campaigns, and with less manual labour. Needing an enhanced segmentation model beyond the standard integration, through …

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Fast Track signs former Microgaming CCO Jean-Luc Ferrière


Having worked as a brand ambassador for Fast Track since October 2020, former Microgaming CCO Jean-Luc Ferrière has formally joined the player engagement platform provider in the same position. He joins a strong senior leadership team at Fast Track including Christopher Hirst, Patrik Potocki and CEO Simon Lidzén, who said: “Jean-Luc has proved that he is able to get the …

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Microgaming unites with Lisa Lowe Centre to boost wellbeing

SBC News Microgaming unites with Lisa Lowe Centre to boost wellbeing

In a bid to boost workplace wellbeing, Microgaming has partnered with The Lisa Lowe Centre to deliver mental health awareness training. It comes as part of the supplier’s pledge via its Time to Change commitment, a campaign that aims to end mental health discrimination. The Isle of Man developer has also affirmed its commitment to mental health aiming to introduce fully trained mental health first aiders. …

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Management appointments continue for Microgaming

SBC News Management appointments continue for Microgaming

Gaming content giant Microgaming has unveiled Andrew Clucas as chief operating officer and Jean-Luc Ferriere as chief commercial officer. In his previous roles, Clucas has previously been a director of Quickfire at Microgaming since September, 2016, while Ferriere was previously director of Network Games at Microgaming. John Coleman, who was appointed CEO of Microgaming just last month, outlined: “Andrew has …

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Marathonbet and Microgaming in new bingo software deal

SBC News Marathonbet and Microgaming in new bingo software deal

Marathonbet have announced Microgaming as their new exclusive software supplier of bingo, bringing a significant expansion to its online gaming collection. The deal will allow customers to benefit from a larger bingo selection, including over 400 casino in bingo side games. Dave Mills, Marathonbet Gaming Manager, said: “We’re thrilled to be launching a comprehensive Bingo selection for our customers to …

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