Tag Archives: Flows

In a world where engagement, acquisition and retention have arguably been key topics of conversation for many years, the necessity of ensuring a safe environment for players is one that has eclipsed all of these to be placed front and centre of the industry’s attention. With the role of automation in player engagement previously examined by Flows, Sales Director Domenico …

Engaging new players has become a big focus for many gambling operators, especially at a time when the industry has become increasingly competitive. But quite often, building and implementing a player engagement strategy can come with its own set of challenges.  So what role can automation play in player engagement? Malou Neguembor, Head of Client Success at Flows, was joined …

Flows has partnered with Light & Wonder to power the cross-platform global games company’s latest marketing jackpot feature. The deal aims to expedite the delivery of key features and applications, orchestrating multifaceted data points from diverse systems, optimising go-to-market strategies, and minimising developmental time and operational expenses.  It will be available to its global operator network following the product’s upcoming …

Lion Gaming is targeting an enhancement of its sportsbook and igaming platform by integrating Flows’ no-code automation solution. By adopting Flows’ tech, Lion Gaming aims to deliver features and applications quickly without code by orchestrating different data points from multiple systems and triggers in one place. The ultimate goal is to speed up the market delivery time for features and …

Artificial intelligence, or AI, has become increasingly popular within the igaming industry as we all well know. But one such question that has often been floated around is ‘how can companies work alongside AI effectively to create a streamlined working environment?’ James King, CEO of Flows, believes that the answer lies in finding that meeting point between technology and the …

Flows has signed contracts with Betroyale and Kabukicasino in a bid to drive innovation. The news follows Flows’ partnership announcement with Quantum Gaming, and the subsequent client contract with its first operator Wikibet. Now, the no-code automation platform will aid the two operators in engaging customers with tailored experiences, and maintaining a ‘competitive edge’ through its existing platform. Oliver De …

The use of artificial intelligence has been the focus of many igaming conferences in the last few years. How can we use AI? Should we be using this technology? How will AI help streamline your business?  According to James King, CEO of Flows, AI has undeniably revolutionised the user experience across multiple different industries – including iGaming. In an interview, …

Altenar has signed a partnership with Flows for the provision of its no-code integration and automation platform. The integration will aim to ensure that the sportsbook and igaming software supplier’s operational processes will become more efficient, reduce manual work, and eliminate information silos. Charlie Williams, Commercial Director at Altenar, said: “We are excited to launch our strategic partnership with Flows, …

It is becoming increasingly difficult to engage new players and retain existing bettors. But one way in which operators can tap into new player bases is through gamification tools such as jackpot tournaments. James King, CEO of Flows, sheds light on how operators can leverage Flows’ latest development, ‘Flo,’ to unlock new realms of engagement and retention. He tells us …

Collating, processing and automating workflows is no small task. It takes a large amount of resources to streamline the processes – or does it?  According to James King, CEO of Flows, there is a growing opportunity for the igaming space to embrace new technologies and utilise automation platforms such as those offered by Flows. In a nutshell, Flows prides itself …