ESI’s Digital Summit has highlighted the growth of esports in terms of its global viewership and in its betting take-up. Yet, as esports becomes more popular, it heightens its risk of match fixing and corruption. One of the summit’s concurrent themes, esports and betting stakeholders observed and debated the complexities of maintaining esports integrity, amid distinct wagering intricacies and unique …
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PA Betting Services: Meeting demand for esports in-play action
Jack Kelliher, Commercial Manager for PA Betting Services (pictured), discusses the unforeseen esports events in lockdown, the ‘pulling power’ of large brands to attack the space, popular objections for those nervous about getting involved, and the trading advantage to setting prices against those for other major betting sports. SBC: With the betting world now having had time to readjust to …
Read More »Igor Vasilj: Making sure the price is still right for NSoft
Price management will become challenging for the betting industry as sports return to action, said NSoft Senior Sports Trader Igor Vasilj (pictured), because of the impact the enforced break has had on some of the information used to determine match odds. Vasilj has now spent more than six years with NSoft – a software solutions provider which provides both pre-match …
Read More »Betby’s Sergey Tsukanov: Esports is here to stay
As we edge closer to the return of mainstream sports betting, we caught up with Sergey Tsukanov, Chief Risk Officer at Betby (pictured), to talk esports, alternative markets and the need for industry innovation following the current downturn. SBC: How has Betby adapted products and services for its partners since the cancellation of sporting fixtures began? ST: The cancellation of …
Read More »EveryMatrix: Sports titles drive huge esports betting growth
The 40% growth in esports betting volume between 9 March and 19 April was fuelled by two sports-based esports titles, FIFA and NBA 2K, which accounted for 80% of the total. That was one of the key findings from The State of Esports Betting Report 2020, launched this morning by B2B provider EveryMatrix to “empower bookmakers with up-to-date insights on …
Read More »SBC Digital Summit: “Semi-esports rise has blown my mind” – Sportingbet
On the first day of the inaugural SBC Digital Summit, Tyrone Dobbin – Managing Director of Sportingbet South Africa – predicted that ‘semi-esports’ such as FIFA and NBA 2k will continue to see revenue increases in the mid to long term. Dobbin, who took part in the ‘Off the Bench- What is there to Bet on?’ panel, said: “The rise …
Read More »Betgenius: Why esports betting is crucial during and after the COVID-19 crisis
Esports has provided sports betting and gaming operators with some much needed relief during financially unstable times brought about by COVID-19. However, now attention is turning to its validity after the virus threat level recedes and how the esports industry will ultimately fit into the betting sector. Siim Ühtid, Esports Trading Manager at Betgenius, spoke to SBC News about why …
Read More »Scout Gaming rolls out esports betting
B2B fantasy sports platform provider Scout Gaming has moved to expand its portfolio. confirming the launch of its esports betting offering across its network of partners. Launching its new vertical, Stockholm-listed Scout Gaming underlines that it is committed to expanding its availability of esports content during the coming weeks, as industry incumbents navigate COVID-19 disruptions. The esports offering will be …
Read More »Why leading esports titles should not be overlooked as substitutes to real sports
The coronavirus pandemic has proved to be a huge challenge for the entire betting community, and bookmakers have been confronted with a situation which they never thought they’d face. Who expected to see the Belarusian Premier League topping viewing charts across the globe? However, esports has also seen a sharp rise in viewership since the COVID-19 outbreak due to its …
Read More »Betby extends Pomadorro deal with esports addition
Sportsbook supplier Betby has agreed upon a ‘significant’ extension to its agreement with Pomadorro, which will see the online gambling group offer the supplier’s new esports offering. The new portfolio will include a variety of FIFA esports fixtures, CS:GO tournaments, as well as a CyberSport package. Chris Nikolopoulos, Chief Commercial Officer at Betby, said: “We are delighted to be growing …
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