Football is ingrained in Brazil’s history, heritage and culture. Ricardo Pisani, Business Development Manager at Genius Sports, states that engaging Brazil’s football audiences will be a challenge for bookmakers like no other… No other country on earth has won more World Cups than Brazil. Brazilians have a saying that while basketball and volleyball are the country’s top sports, football …
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‘No suspicious bets’ during Women’s World Cup in FIFA report
FIFA’s Integrity Task Force has announced that it successfully concluded its evaluation of the Women’s World Cup. Commissioned to monitor the competition and all connected gambling activities, there were zero red flags related to suspicious behaviour such as match-manipulation attempts or other similar threats within its 64 matches played across Australia and New Zealand. The betting integrity watchdog utilised a …
Read More »CBF demands FIFA apply betting bans globally
The Brazilian Football Confederation (CBF) is seeking to extend the Superior Court of Sports Justice (STDJ) to be expanded globally after sending a letter to FIFA. The developments comes after 15 Brazilian players have been charged for fraudulent activities since the STDJ enforcement came in, and now the CBF wants the law to be enacted to all 211 FIFA federations. The law would mean …
Read More »ULIS to monitor betting markets of Women’s World Cup 2023
The United Lotteries for Integrity in Sports (ULIS) has announced that it is going to monitor the Women’s FIFA World Cup 2023. As part of the FIFA Integrity Task Force, the body will ensure the monitoring of the betting markets of the competition, which is being jointly hosted by Australia and New Zealand, and is taking place from 20 July …
Read More »Bookies Corner: Lionesses vs Team USA the blockbuster final for World Cup 2023
No lazy summer for bookmakers, as once again they are tasked with pricing a FIFA World Cup tournament. England travel to Australia and New Zealand as the tournament’s joint-favourites alongside Team USA. Can the Lionesses deliver World Cup glory in what is guaranteed to be the biggest-ever sporting event for women’s sport… __________________ SBC: Following the success of last year’s …
Read More »FIFPRO to centralise data management under one platform
FIFPRO has announced that plans are in motion for the creation of a new global player data management platform to enhance the sports application of the technology. All 66 member unions backed the proposal, which will see the implementation of a one-stop, data-driven platform that showcases detailed player, club, league, and national team performance. “Professional players are a highly mobile and …
Read More »Betano continues motorsports venture with FRAS extension
Betano and the Romanian Sports Motor Federation (FRAS) have expanded their partnership for the National Rally Championship. In 2023, the Romanian motorsport competition will now be named the Betano National Rally Championship (CNRB). The Kaizen Gaming-owned operator started its partnership with FRAS back in 2020, which marked the brand’s first motorsports sponsorship initiative. Dragoș Mîndreci, Country Manager Betano Romania, commented: …
Read More »Winning Post: World Cup 2022 a Messi affair for bookmakers
Regulus Partners reviews World Cup 2022 trends, which provides a clear narrative of sports betting’s new and old world markets colliding. Whilst going into extra time, Brazil fails to deliver on its federal sports betting law… France vs Argentina was hardly an unexpected final to the 2022 FIFA World Cup. However, nearly everything else was different. The time of year …
Read More »Betano to carry naming rights of Copa do Brasil until 2025
Betano has revealed that it will be holding the naming rights for the Copa do Brasil until 2025. Whilst the deal was announced by local news outlet Maquina do Esporte, the bookmaker was aided by Brax in its decision – the agency that holds the commercial rights of the championship for the next three years. The Kaizen Gaming-owned company is …
Read More »Coljuegos lauds World Cup boost for Colombia’s regulated sports betting market
FIFA’s Qatar World Cup will significantly increase sports betting revenue in Colombia, according to a new report from El Tiempo. The tournament is not only bolstering the number of daily bets but also the average spend per transaction. César Augusto Valencia, President of regulator Coljuegos, explained that November and December will experience a growth “driven by sports betting”, which normally …
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