Tag Archives: fifa

ESI Digital – No Drama Please… Esports growth should be treated as business as usual 

SBC News ESI Digital - No Drama Please… Esports growth should be treated as business as usual 

Esports has been one of betting’s rising markets following the global health pandemic. Whilst live sports were abruptly  postponed, competitive gaming became a major player by simply shifting from an offline environment to online tournaments. However for some of esports’ biggest betting operators, the attitude towards this rise has been fairly relaxed, partly due to the expectation that competitive gaming …

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BetInvest: The benefits of separating esports betting markets

SBC News BetInvest: The benefits of separating esports betting markets

Writing for SBC News, full-cycle betting software provider BetInvest shares its vision for the esports industry, touching upon the importance of separating traditional titles and ‘eGames’ whilst analysing possible trends for the future. Since March, the interest towards esports, in general, has increased by 20% among the 18-25 age group, and by 50% among the 26-35 age group. This was …

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Luckbox: How the return of live sport has affected esports betting

SBC News Luckbox: How the return of live sport has affected esports betting

During the global health pandemic, esports betting has risen in popularity, with titles such as FIFA and NBA2k garnering incredible growth of up to 40 times its usual volume, according to Everymatrix’s State of Esports Betting Report in May. However, as live sporting events begin to resume, questions over the long term sustainability of esports betting have arisen, with sportsbooks …

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Kindred marks Q2 comeback ahead of July interim statement

Kindred Group - Nils Andén, Tom Banks

Despite the cancellation of live sporting events over the past few months, Kindred Group expects a ‘substantial’ increase in gross revenues during Q2, attributing the growth to technology, esports and virtual sports alternatives. Ahead of publishing its interim report on 24 July 2020, Kindred anticipates that Q2 gross revenue will equate to approximately £235 million, up from £226.2 million in …

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Sapar Karyagdyyev, Gamingtec: Esports a new king or fly-by-night

Gamingtec

When COVID-19 decimated the sports calendar back in March, the knee-jerk reaction was that sports betting would never be the same. Alternative content, headlined by esports and virtual betting markets, would quickly emerge as a genuine rival to traditional sports betting. Yet, while the associated quarantine period has certainly accelerated the need for a more diversified content set, both short …

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Marek Suchar: “As esports betting grows, we will no longer speak about it as one sport”

SBC News Marek Suchar: “As esports betting grows, we will no longer speak about it as one sport”

As live sports slowly resumes this month the topic has been raised over the long term future of the esports betting industry, which rose in prominence during the global health pandemic. Marek Suchar is the Head of Sales at Oddin.gg, a B2B esports odds feed and risk management provider. He spoke to SBC News about the future of the esports …

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FIFA and CONMEBOL to deliver SBC Digital Summit Latinoamérica keynotes

Ennio Bovolenta, FIFA’s Head of Integrity

SBC Digital Summit Latinoamérica is to open with keynotes from both FIFA and CONMEBOL, as the governing bodies use the virtual conference and exhibition to detail their work to preserve the integrity of football. The two-day betting and gaming industry trade show gets underway on 16 June 2020 with the event keynote, which will be delivered by Ennio Bovolenta, FIFA’s …

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Oddin.gg: The importance of live betting in esports

Oddin

Esports betting has enjoyed a well-documented rise to prominence over the last few months, partly due to global restrictions and the postponement of live sporting events.  However, the challenge now for esports is to cement itself as a major player in the overall sports betting landscape, avoiding a situation where audiences just ‘revert to type’ as the sports action returns. …

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ESI Digital Summit: Esports nuances need to be understood for the sake of integrity

SBC News ESI Digital Summit: Esports nuances need to be understood for the sake of integrity

ESI’s Digital Summit has highlighted the growth of esports in terms of its global viewership and in its betting take-up. Yet, as esports becomes more popular, it heightens its risk of match fixing and corruption.  One of the summit’s concurrent themes, esports and betting stakeholders observed and debated the complexities of maintaining esports integrity, amid distinct wagering intricacies and unique …

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PA Betting Services: Meeting demand for esports in-play action

esports

Jack Kelliher, Commercial Manager for PA Betting Services (pictured), discusses the unforeseen esports events in lockdown, the ‘pulling power’ of large brands to attack the space, popular objections for those nervous about getting involved, and the trading advantage to setting prices against those for other major betting sports. SBC: With the betting world now having had time to readjust to …

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