Tag Archives: facebook

Sportdec CEO Bruce Bale – Addressing non-betting football fans

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Innovation forms a crucial aspect of many industries, particularly amongst the plethora of spheres within gambling and gaming globally. With the cost of acquiring new customers and the rate of churn increasing, one particular challenge is how to engage and monetise new customers. Bruce Bale, CEO of Sportdec, briefly discusses this challenge and the motivation for innovation: “[It] is about …

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KamaGames reaches 100M player milestone after strong Q1 2018

KamaGames, the European-focused mobile social poker operator, has confirmed that its global player base now exceeds 100 million players, making Pokerist one of the most popular social games in the world. Having started the year with 95 million players, KamaGames has overseen growth of five million players in the first quarter of 2018. The firm attributed its success to continued …

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Paddy Power prices Zuckerberg’s Facebook resignation

Mark Zuckerberg faces his toughest period as CEO & Founder of technology and social media giant Facebook, following shocking revelations of public data breaches, by political ‘micro-targeting firm’ Cambridge Analytica. This week, Facebook undertook an ‘apology tour’ purchasing full-page advertisements in several UK and US newspapers, with Zuckerberg publicly stating  ‘We have a responsibility to protect your information, if we …

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ASA upholds multitude of complaints against Profit Accumulator

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Matched betting service Profit Accumulator has fallen fowl of the Advertising Standards Authority (ASA), with four issues being investigated and all being upheld. With a total of three complainants, the first issue related to a pair of reviews left on the www.matchedbettingcentre.com and www.matchedbettingbasics.com websites, claiming the Profit Accumulator service was superior to that of rival site OddsMonkey. Brought forward …

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ASA upholds complaint against ambiguous William Hill advert

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William Hill has been told “to make significant conditions to offers in their ads clear, and to ensure that they do not contradict the claims they qualified” by the Advertising Standard Authority (ASA). Reacting to a complaint made regarding a television advertisement in September of last year, a complainant challenged whether certain conditions of a promotion relating to horse racing …

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Verizon eyes potential betting vertical to build out entertainment dynamics

Bloomberg News has reported that US telecoms giant Verizon, is monitoring closely the potential opening of the US sports betting market, as the company seeks to diversify its assets. The Fortune500 mobile carrier is reported to have had a number of meetings with industry consultants, assessing the current US gambling landscape, for the potential launch of a ‘sports-centric’ online gambling …

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BT and Sky agree content sharing deal ahead of bidding rights

A landmark new deal has been signed between Sky and BT for the two firms to be able to sell channels on both platforms. As part of the new deal, the BT Sport channels, which provide coverage of UEFA Champions League and Premier League football will be supplied to Sky, as well as this, BT will be able to sell …

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Responsible gambling the focus in new five year Sky Bet and EFL deal

Sky Bet has announced a new five-year headline sponsorship deal with the English Football League (EFL), strengthening its responsible gambling strategy in the process. The deal, which will run until the culmination of the 2023/24 season, will represent a 20% year on year increase from 2019/20 on the current deal. Richard Flint, CEO of Sky Betting and Gaming, said: “We’re …

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EnergyBet’s Simona Pinterova: Focusing resources on quality interactions with the fans

Leyton Orient fans

EnergyBet is the main club sponsor for Leyton Orient FC, as well as the official in stadia betting partner for Millwall FC. The Malta-based operator, whose affiliate partner scheme has been nominated for a prize at the upcoming SBC Awards, is committed to connecting with the fans of its partners. We spoke to Simona Pinterova, PR and Media Manager at …

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Plan for the World Cup and beyond at Betting on Football 2018 #bofcon2018

SBC Events has lined up a full day’s track dedicated to the FIFA World Cup at Betting on Football 2018 (20-23 March), as part of a comprehensive conference agenda ahead of next year’s tournament in Russia. Featuring eight main tracks and more than 40 sessions across Wednesday 21 and Thursday 22 March, #bofcon2018 will present over 150 experts from the …

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