UK Gambling reform campaign The Big Step has submitted a joint-letter signed by the directors and executives of twenty English football clubs to DCMS, demanding that gambling advertising and sponsorship have no presence in football. Comprising English Football League (EFL) and non-league clubs, the group underlined its support for The Big Step’s campaign to “kick gambling out of football” citing …
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Sky Bet’s long-term partnership with the English Football League (EFL) has been described as one of the ‘most significant’ in the world of professional sports by the group’s CEO Steve Birch. Writing on the Betting and Gaming Council (BGC) website, he suggested that the deal, which was first established in 2013, has mostly revolved around advertising with a specific focus …
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VBET has added Oleksandr Zinchenko, Manchester City FC and Ukraine National Team midfielder, as one of its official brand ambassadors. The 25-year-old is the youngest captain in Ukraine’s national football team history, and has won the FA Cup and FA Community Shield With Man City and the English title three times and the EFL Cup four times. George Givishvili, VBET …
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The UK government is reviewing the Premier League’s principal agreements with Sky Sports, BT Sport, Amazon Prime Video and BBC Sport for the £4.5 billion renewal of its existing media rights deal. The three-year extension, which runs from the 2022/23 campaign to the end of the 2024/25 season, requires the government’s approval to be rectified with the Competition Act 1998 …
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The Daily Telegraph has reported this morning that PM Boris Johnson will likely support a ban on gambling industry shirt sponsorships across football. Citing sources ‘close to Downing Street’, the Telegraph stated that Johnson’s senior cabinet are determined to press ahead with drastic reforms to the UK gambling sector. A ban on shirt sponsorships by gambling brands has been pitched …
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As betting began to emerge from the difficulties of March and April, the future started to look slightly brighter as the industry began to assess its new options for a post-COVID environment. SBC – Betting emerges from the COVID storm … July saw no respite from politics which continued to dominate gambling’s agenda, as the UK government stalled on its …
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The Competition Appeal Tribunal (CAT), UK law’s main court for business and economic disputes, has ruled that it will act as the lead judiciary in the data rights and competition infringement claim made by Sportradar against Betgenius and Football DataCo (FDC). As judiciary, the Tribunal has dismissed the applications made by Football DataCo and Betgenius to transfer Sportradar’s ‘competition claim’ …
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UK sports have avoided a hammer blow as the government confirms that ‘elite sports can continue behind closed doors’ during the looming month of lockdown restrictions sanctioned across England. However, despite relief at avoiding a blanket cancellation of sports calendar, UK bodies remain sceptical as to how the government will ensure COVID-19 safeguards and further financial support for impacted wider …
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The English Football League (EFL) has backed its approach to betting advertising and its relationship with the UK gambling sector amid heightened political scrutiny. Publishing a statement on Sunday following a Sunday Times report suggesting that gambling sponsorship is going to be banned, the EFL underlined its duties in maintaining that betting advertising and sponsorships across its leagues and competitions …
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LV BET has confirmed that it has renewed and expanded its partnership arrangement with the Vanarama National League until the end of the 2020-2021 season. The bookmaker will continue to serve as the ‘official betting partner’ of Vanarama National League’s North and South divisions, gearing-up for a critical season of non-league football. Since 2019, LV BET has served as a …
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