Alanbase Chief Product Officer Artur Yulbarisov tells SBC News about the importance of having accurate and reliable data in the affiliate space and how crucial it is for having a trustworthy relationship between operators and affiliates. SBC: How important is it for affiliates and operators to be able to see transparent data in keeping long-lasting and trustworthy relationships? Artur Yulbarisov: …
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Bayes Esports: why the sector can’t survive without a data strategy
Amir Mirzaee, Chief Commercial Officer and Managing Director of Bayes Esports, assesses the numerous advantages that are born from utilising the correct data, as well as what plus points these can bring to both operators and players. Esports has become ubiquitous in the context of the next generation of sports and gaming enthusiasts alike. But, what role exactly does esports …
Read More »Yoav Ziv, LSports: will 2024 be the year of data and retention?
As we approach the tenth month of this year, many of us are beginning to take stock of what has taken place in 2023. For LSports, it’s been a busy few months to say the least, with a new brand evolution, new products, acquisitions, events and partnerships all making the news this year. According to Yoav Ziv, Chief Revenue Officer …
Read More »Sportradar to distribute betting and media data for US Soccer
Sportradar has been named the latest partner of US Soccer in the aim of enhancing the federation’s data and content. In detail, the long-term deal – covering both US and international markets – gives the sports technology company exclusive rights to collect, licence and distribute the sport’s official betting and media data. Meanwhile, Sportradar has also won the exclusive distribution …
Read More »Genius Sports to continue powering ‘immersive experiences’ for NFL fans
Genius Sports has announced that it is extending its partnership with the NFL, holding the title of the league’s exclusive data rights holder until the end of the 2027/28 season. The extension means that the UK data and technology company will continue to distribute real-time, official stats of the sport to betting operators globally. Furthermore, it will also be able …
Read More »LSports – The Data Revolution: Adapt or Fade Away in the Sports Betting Industry
Writing for SBC, Dotan Lazar, CEO of LSports, takes a look at why sports data has become the new battleground for sportsbooks looking to stand out in a saturated market and the role that LSports plays in building that engagement with bettors through its latest promising innovation. The reality that sportsbooks face today is challenging, to say the least. The …
Read More »DATA.BET: Official data is the only reliable source
If you want to be the best, you always have to be partners with the best, expressed DATA.BET’s CPO, Alex Kozachenko. Speaking at this year’s ICE London 2023, Kozachenko expanded more on the company’s recent link-up with Bayes Esports, as well as delving into the firm’s aim at improving the average bet delay in esports. The link-up with Bayes Esports …
Read More »BETER takes table tennis offering to “another level” with new league deals
BETER has added a range of national table tennis tournaments to its portfolio after signing data distribution partnerships with federations in Brazil, India and Sweden. As a result of these new agreements, BETER’s network of partners will benefit from live streaming coverage and odds from each of the tournaments, with more countries due to be added soon. Maria Mashchenko, General …
Read More »Leading by example: Bayes Esports’ York Scheunemann on his new COO role
From banking to tech, and from scale ups to esports, York Scheunemann, the new Chief Operations Officer at Bayes Esports, has already gained some invaluable experience from a number of different areas – all of which, he told SBC, have shaped his strategy as a leader. So whilst some might say that esports is very different from working at Google, …
Read More »NuxGame boosts data portfolio with LSports partnership
NuxGame will begin to offer “a wider range of sports betting options” after entering into a new data partnership with LSports. Through the partnership, NuxGame sportsbook users will benefit from access to LSport’s data service, including its BetBooster functionality which has been “designed to increase customer engagement and satisfaction”. Daniel Heywood, CEO of NuxGame, said: “We are excited to announce …
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