ComeOn Group has announced a new partnership with Danish esports organisation Astralis, which will commence in January 2025. Through the deal, ComeOn Group’s flagship brand ComeOn! will become Astralis’ new global partner, utilising its string of licences across key European markets. Mads Rasmussen, Commercial Director at Astralis, said: “We are proud to present ComeOn! as our new global partner. This …
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The Dutch gambling trade body NOGA has named ComeOn Group as the latest addition to its member ranks. ComeOn Group, through its website ComeOn, is also a valid licence holder that allows it to offer online gambling, sportsbook, casino and live casino to consumers in the Netherlands. The group was founded in 2008, expanding throughout the years to reach more …
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ComeOn Group has relocated its sportsbook, tech and risk management hub in Graz, Austria, to a new and central office space. The move is being described as another milestone in the operator’s investment to accelerate its proprietary sportsbook platform and deliver a differentiated product proposition to its players. Juergen Reutter, ComeOn Group CEO, stated: “We are very excited about our …
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ComeOn Group is strengthening its data-driven personalisation strategy through a partnership extension with Optimove. Leveraging its proprietary platform technology and advanced data warehouse, the igaming operator introduces an innovative personalisation strategy that tailors content to individual preferences. Sherwin Jarvand, Chief Data Officer at ComeOn Group, detailed how personalisation has always been key to the company’s strategy and powered by its …
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ComeOn Group may be best known for its casino brands but, as CEO Juergen Reutter told Issue 28 of SBC Leaders magazine, sportsbook is a central part of the operator’s growth plans. ——————————————————- When musicians try to do something different to what made them famous, it can go very badly – think Metallica’s dalliances with orchestras and Lou Reed, or …
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Strategies for growth is very much the theme of the new edition of SBC Leaders Magazine, as cover star George Athanasopoulos, CEO of Novibet, explains his approach to expansion. In addition to detailing the company’s launch in Latin America and strong performance in Greece, he reveals the reason its plans to go public via a SPAC deal were cancelled and …
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ComeOn Group has further underscored its sports ambitions by renewing two key marketing partnerships in Malta with local teams Sliema Aquatic Sports Club (ASC) and Sliema Wanderers FC. The company aims to maintain strong links to the island’s sporting community via the extended partnerships, which it states will include ‘exciting projects’ over the coming year as it seeks to “further …
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Norway’s Gambling Authority Lottstift has issued an update regarding the discontinuation of ‘illegal’ gambling operations and hinted at a strengthening of its powers next year. The regulator specifically outlined Betsson, ComeOn Group, bet365 and Kindred as the four most prominent firms which it states are scaling down their operations in Norway after being subject to its investigations. In the case …
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The Netherlands has gained another addition to its burgeoning igaming market, as the Dutch Gaming Authority, the Kansspelautoriteit (KSA), grants a licence to ComeOn Group. As a result of the new licence, ComeOn Group will launch its flagship ComeOn! brand in the country, bolstering the number of active operators in the Netherlands to 20 since market launch on 1 October …
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BetitRight has entered into a business arrangement with ComeOn Group, expanding its foothold in the Swedish betting and gaming market in the process. Facilitated via BetitRight’s joint venture with Spotlight Sports Group (SSG), the deal with ComeOn will see the latter incorporate its new partner’s bet-prompt and in-play service across its operations. This will include both pre-play and in-play betting …
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