Tag Archives: Chelsea FC

Inside Edge: Man City ‘too short’ for the title and the impact of fans on home advantage

fans - Chelsea’s Mason Mount is consoled by Tottenham Hotspur's Harry Kane after his missed penalty in the shoot out leads to them losing the Carabao Cup fourth round match at the Tottenham Hotspur Stadium, London.

With confirmation that a limited number of fans will be able to return to live sporting events across parts of England, it looks like we could soon be enjoying that matchday experience once more. Nick Haynes from Form Labs explains why the lack of fans has also been a detriment to the home team advantage. We’re already a quarter of …

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Inside Edge: Penalties galore…but has the market overcorrected?

penalties - Referee Peter Bankes checks the VAR pitch side monitor before giving a penalty for a hand ball against Tottenham Hotspur's Eric Dier during the Premier League match at Tottenham Hotspur Stadium, London.

Over the next few months, Nick Haynes from Form Labs – a division of Bettorlogic – is doing a Friday round-up of the best of the weekend’s sporting activity. As you can imagine, penalties are top of this week’s agenda. Three game weeks down and we’re beginning to get a taste of what this Premier League season may have in …

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SBC’s Year In Review: March 2019’s big betting news

As 2019 comes to a close SBC looks through the year to highlight major news that you might have missed in the sports betting world.  This third edition looks at March and more specifically at VAR, the relationship between betting sponsorship and football, sports betting in India, and the expected innovations for 2019. Joe Petyt, Sky Bet: Taking a step …

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10bet announce Drogba as brand ambassador

10bet has announced former UEFA Champions League winner Didier Drogba as the betting firms global brand ambassador for the next two years.  The Ivorian, who made his name with Chelsea FC where he won four Premier League titles, announced the deal himself via a video posted to his personal social media page. A spokesperson for 10bet commented: “Didier is one …

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Assessing the football and betting sponsorship dynamic

VSoftCo - Copyright: wavebreakmediamicro / 123RF Stock Photo

Much has been written regarding the industry’s relationship with sports, none more so than football, where criticism has suggested measures must be put in place to curb what is seen as an over saturation of marketing, sponsorships and advertising. This topic is set to fall under the microscope at the sixth annual Betting on Football, taking place this week at …

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Peter Woodfine, Vermantia: Why retail can still rival the solitary world of online betting

Vermantia

On the eve of next week’s Betting on Football conference at Stamford Bridge, Peter Woodfine – Business Development Director at Vermantia – says in-shop betting is changing. But he is a firm believer that retail will always be detail. There’s been a lot of talk in the media about the death of retail, but to paraphrase Mark Twain – it’s been …

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Mobile access drives platform development for 1xBet

Favorites

1xBet, a headline sponsor for next week’s Betting on Football, will be using the conference to promote the development of its platform, which is both “intuitive and simple to use” with a modern interface that can be easily accessed from mobile devices. To emphasise this focus, the company’s Head of Business Development Evgenii Kiriushin said that it expects mobile development …

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Are we at peak betting? Find out at Betting on Football

Has the industry reached peak betting when it comes to technological innovations? That’s the question that will be asked on the first panel session of the ‘Leadership & Vision’ track (Wednesday 20 March) at next week’s Betting on Football conference. The subject matter – Peak betting – are economies of scale causing stagnation? – forms much needed executive debate and …

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AC Milan legend Franco Baresi to open Betting on Football 2019

Baresi

Legendary AC Milan and Italy central defender Franco Baresi has been confirmed as the star name to open this month’s Betting on Football conference. It is fitting that the sixth edition of the event, held at Chelsea FC’s Stamford Bridge from 19-22 March, will be opened by Baresi – a footballer that performed for AC Milan with such distinction that …

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Joe Petyt, Sky Bet: Taking a step forward from the defensive stance to VAR

VAR

Amidst all the excitement, or intrigue, that surrounds the role of the video assistant referee (VAR) – particularly ahead of its impending introduction to the Premier League – bookmakers have so far been forced to take a defensive stance to the detriment of the customer experience. However, after a World Cup which passed “largely free of VAR incidents”, the bookmakers …

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