Kaizen Gaming has announced that it will launch its flagship Betano brand in the UK market in partnership with BVGroup. Betano’s imminent UK launch is deemed the “latest milestone for the sportsbook, solidifying its global brand presence as the Official Sponsor of both UEFA Euro 2024 and the CONMEBOL Copa America 2024”. As the pan-international brand of Greek online gambling …
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Enteractive and BVGroup have formed a partnership to implement targeted campaigns across the latter’s brands and global markets. Focusing on converting registered non-funded accounts and reactivating specific segments of dormant player databases, the new deal will aim to drive ‘incremental revenue’ from untapped segments within the group – which runs the BetVictor sports betting brand – player base. Andrew Foster, …
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Sports betting operators are constantly looking to add thrilling live content to their offerings, and BETER, the industry-leading provider of next-gen content and data, has emerged as a must-have supplier in this regard. BETER Sports has a majority of fast-paced disciplines in its portfolio, including Setka Cup table tennis tournaments, BSKT CUP basketball league alongside “Ping Pong Point” tournaments. Recently …
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BetVictor secured an expansion of its sponsorship portfolio this week via a partnership with Joe Joyce, ahead of the British heavyweight boxer’s rematch against Zhilei Zhang. The Gibraltar-based bookmaker’s brand logo will feature on Joyce’s kit on the fight night as well as on his team’s kit. The company will also produce content during the fight build up and feature …
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BetVictor has announced the comprehensive renewal of its longstanding sponsorship with the World Snooker Tour (WST). The new agreement sees BetVictor solidify its commitment to pro-snooker, as the title sponsor for eight tournaments during the upcoming 2023/24 WST season. BetVictor will serve as the title sponsor for various prestigious events, including the BetVictor Home Nations Series, the BetVictor European Series, …
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BetVictor has revealed a new group corporate identity, including a new company name, logo and website. The Gibraltar-based online gambling company will now officially be known as BVGroup, which it said now reflects its position as a multi-brand gambling operator and B2B technology solutions provider – whilst acknowledging its heritage. Starting as a trackside bookmaker more than 75 years ago, …
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