Tag Archives: BetEasy

Tabcorp expects $1bn hit as ‘COVID and retail contractions’ take effect

Tabcorp Holdings will write down its wagering and media business by at least AUD $1 billion (€605m) as a result of COVID-19 shutdowns and ‘the possible acceleration of retail contraction’. The company made its statement in a filing to the ASX Exchange, in which it revealed that it had undertaken a ‘review of assets’ in which it expects to incur …

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Sportsbet.au to absorb BetEasy as part of Flutter-Stars merger

Australian online bookmaker BetEasy will be absorbed by Sportsbet.au as part of the merger between respective parent groups The Stars Group (TSG) and Flutter Entertainment. Reported by The Australian, BetEasy is due to cease operations and begin operating under the Sportsbet banner. A spokesperson for Sportsbet said: “Flutter currently intends to pursue a single brand strategy for its Australian operation. …

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Diversified Stars Group rides out first wave of COVID-19 headwinds 

Mirroring merger partner Flutter Entertainment, this morning The Stars Group Inc (TSG) has issued a trading update detailing that Q1 2020 revenue performance has been maintained despite facing COVID-19 disruptions. TSG has predicted that it will generate circa $735 million in group revenues for Q1 2020 trading, reflecting a 27% increase on Q1 2019’s $580 million. The TSX Group cited …

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Stars Group retains Q1 confidence despite COVID-19 impact

The Stars Group said that Q1 2020 trading is currently ‘ahead of expectations’, but the Toronto TSX-listed enterprise anticipates encountering near-term COVID-19 disruptions. Updating investors today, Stars Group explained that it has maintained ‘strong underlying momentum’ within its UK (Sky Bet) and Australia (BetEasy) divisions, which gives it confidence that a sequential improvement in quarter earnings will be delivered. “Overall, …

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UK drives Stars Group growth despite international ‘disruptions’

Publishing its results for the fourth quarter and year ended December 31 2019, Toronto TSX-listed The Stars Group Inc has lauded strong growth across its UK division despite international betting revenue falling by 8.3% for the year.  Stars Group revealed that its new UK and Australian divisions delivered growth in the year, which was ‘largely driven by strong underlying trends …

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BetEasy deploys GTG iSport Genius player engagement suite

BetEasy, the Australian flagship sportsbook property of The Stars Group Inc will deploy the GTGnetworks (GTG) ‘iSport Genius’ software suite, improving its all-round player engagement and content capacities. The partnership will see BetEasy deploy iSport Genius modules, which will see its sportsbook supported by the ‘betting choice’, GTG’s content-and-insights platform designed to inform and educate customers about their choice of …

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Stars Group sanctions full buyout of BetEasy Australia

The Stars Group governance has enforced its majority rights to acquire the remaining 20% shareholding in Australian market subsidiary BetEasy. Issuing a corporate filing, Stars Group confirms that it has agreed with minority investors to purchase BetEasy’s remaining shareholding for AUS $151 million (€93m) – with governance further agreeing to settle AUS $100 million (€60m) in previous performance incentives related …

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City anticipates tough choices in Flutter’s pursuit of Stars

City analysts are pondering how Flutter Entertainment will sooth competition concerns across multiple markets, attached to its bold merger pursuit with digital rival The Stars Group Inc. Since the merger was propositioned on 2 October, Flutter CEO Peter Jackson and corporate governance have emphasised confidence in clearing all regulatory hurdles to deliver a £10 billion online gambling powerhouse. The stakes …

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The Stars Group reviews UK media planning strategy

UK marketing news sources have reported that an enlarged Stars Group Inc, is currently reviewing its UK media strategy. Having absorbed the assets of Sky Betting & Gaming (Sky Bet) in 2018, the Toronto TSX-listed enterprise is assessing whether to combine its UK media planning and buying accounts as part of its post-acquisition realignment. At present, the Stars Group’s PokerStars …

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BetEasy pens Australia sports betting agreement with NBA

The National Basketball Association (NBA) has penned an exclusive agreement with Stars Group-owned BetEasy to enter into its first ever sports betting partnership in Australia. As part of the agreement, BetEasy will have access to and be able to use official NBA betting data and marketing materials. In addition, BetEasy will work closely with the NBA to protect the game’s …

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