Tag Archives: Admiral Sportwetten

Novomatic selects Ludeña and Gubo for C-level sportsbook oversight

SBC News Novomatic selects Ludeña and Gubo for C-level sportsbook oversight

Novomatic has made two new C-level appointments for its sports betting businesses, announcing new senior executives at Greentube and ADMIRAL Sportwetten. The senior shakeup sees Felipe Ludeña vacate his position as Managing Director at ADMIRAL Sportwetten to join Greentube as Chief Sportsbook Officer.  Greentube functions as the Novomatic Interactive casino entertainment division, but maintains an active interest in sports betting …

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Admiral Sportwetten continues Austrian football dominance

SBC News Admiral Sportwetten continues Austrian football dominance

Austiran operator Admiral Sportwetten has continued to dominate the sports sponsorship space in its home market, linking with FC Red Bull Salzburg. Running until 2023, the new contract sees Admiral replace bet-at-home, which had been the official partner of the Die Roten Bullen since 2018. “It is with great pleasure that we are starting our new partnership with the Austrian …

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Genius Sports Media takes lead on Admiral Group’s sportsbook marketing campaigns

SBC News Genius Sports Media takes lead on Admiral Group's sportsbook marketing campaigns

Genius Sports Media, the publishing and advertising arm of Genius Sports, has agreed to support Admiral Group with customer engagement by launching a series of customer engagement-focused sportsbook marketing campaigns across multiple European markets. The partnership will see Admiral Group hand responsibility to Genius Sports Media for the creation, design and execution of bespoke acquisition and retention campaigns. The campaigns will …

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