SBC News Voice of the Sports Betting Industry
Sports betting provider Kambi has updated its esports offering by integrating esoccer odds into its sportsbook platform.
The latest addition integrates data straight from Kambi’s esports subsidiary Abios, utilising real-time stats from rights holders, together with automated modelling overseen by a trading team.
Kambi also plans to expand its partners’ access to Abios’ data streams from events across ebasketball, Counter-Strike and League of Legends as the year goes forward.
Simon Noy, SVP of Trading at Kambi, said: “The integration of Abios’ esoccer odds product into the Kambi sportsbook platform marks an exciting advancement for our esports offering.
“Abios’ expertise in real-time data and automated modelling ensures that our network receives top-tier esoccer trading. As we continue the roll-out to ebasketball and titles such as Counter-Strike and League of Legends, we are confident that this will not only enhance the quality of our offerings but also drive further growth in the rapidly expanding esports betting market.”
The esoccer product from Abios covers more than 6,000 matches each month, and is delivered through the same virtual sports product trading gateway as its modular product Tzeract.
Oskar Bonnevier Fröberg, CEO and Founder of Abios, said: “With our roots in esports data, we’re very happy to be able to provide the models and trading capabilities to power dozens of sportsbooks across the globe with a reliable and accurate esoccer odds feed.
“As Abios’ trading capabilities grow, we can increase uptime and bet offer availability to esports while offering innovative solutions such as same-game bet builders and player props, catering to the fast and expansive consumer habits of the digital generation.”
