Craig Artley named Chief Financial Officer of FSB

FSB Technology has announced the appointment of Craig Artley as its new Chief Financial Officer.

Joining from Sporting Group, Artley will oversee the igaming software provider’s financial strategy, lead its finance and compliance teams and direct commercial relationships with new and existing platform partners.

Adam Smith, CEO of FSB, commented: “Craig is another outstanding hire into our senior leadership executive team.

“As we continue to build our partner network across multiple continents, it was clear we needed a dynamic figure to deliver a robust, holistic economic strategy to support the overall ecosystem of our global business.” 

Smith also praised the new CFO’s sector experience and ‘infectious desire to deliver’, claiming he was the clear choice to fill the role.

As well as a successful three-and-a-half year spell at Sporting Group, where he held a range of senior financial posts within the organisation, the experienced executive has also accrued Corporate Finance expertise at the likes of multinational financial services network Deloitte and gaming media and technology company Gfinity.

“FSB’s transformation into a leading global sportsbook supplier has been inspiring to follow from within the industry, so to be offered the opportunity to join this journey is a great honour,” Artley said on his new role.

“My job now is to support the business from a financial view across our four operational continents and growing partner pool as we look forward to a busy 2024.”

The appointment of Artley comes at the end of what FSB described as a productive year at the company, including entry into the freshly regulated Ontario market secured alongside long-term partners Fitzdares, a new CEO in Adam Smith appointed and further market expansion in the progressive African region.