SBC News William Hill - Israel's 'Toy' clear favourite to win Eurovision 2018

William Hill – Israel’s ‘Toy’ clear favourite to win Eurovision 2018

William Hill has revealed that it has recorded significant pre-event wagers on Israel’s Netta Barzilai winning the 2018 Eurovision Song Contest (Lisbon -12 May).

The bookmaker details that Barzilai’s song ‘Toy’ has been its early Eurovision market maker, revising Israel’s pop entry from 50/1 to its current market price of 5/4.

Barzilai seeks to become Israel’s fourth Eurovision winner, as William Hill details its strongest pre-song contest odds.

“Netta Barzilai might well be the perfect Eurovision entry, it is quirky, catchy and should it win we will lose a small fortune,” said William Hill spokesman Rupert Adams.

So dominant is the Israeli contender’s early Eurovision form, that bookmakers have priced Estonia’s Elina Nechayeva – ‘La Forza’ and the Czech Republic’s Mikolas Josef – ‘Lie to me’ as 8/1 joint-second favourites.

UK music will be represented by SuRie – ‘Storm’, winner of the BBC’s ‘Eurovision You Decide’ competition. However, bookmakers have priced the Essex singer at 100/1, representing the UK’s longest odds at winning the pop contest.

The UK has not won a Eurovision Song Contest since Dublin 1997, when Katrina and the Waves –  ‘Love Shine a Light’ was crowned Europe’s best pop anthem.

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