East African sports betting operator Elitebet has partnered with London-based content curation platform provider Your PRSS to launch Elitebet Sports News web portals for each of its Kenyan and Ugandan markets.
The Your PRSS technology enables Elitebet to deliver a dynamic selection of the latest sports news headlines in real-time from their preferred local and international publishers, all through their brand, in order to boost customer engagement, retention and acquisition. Elitebet can serve all their own latest news, promotions and betting previews alongside this curated content.
Elitebet Banange Brothers, commented: “Our customers are always eager to keep up to date with the latest domestic and international sports news and in particular the breaking news from the top European football leagues. The Your PRSS platform helps us to deliver this compelling, dynamic content that our users will enjoy and gives us another great avenue to constantly engage with them, as well as attract potential new customers.”
Your PRSS Director, Sam Williams, commented on the partnership:
“We are excited to be working with Elitebet and to help them both grow and retain their customer base by delivering sports news portals that their customers will relish and will return to consistently throughout each day, to check out all the latest headlines.”