SBC News SIS integrates racing products into Betbazar’s platform
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SIS integrates racing products into Betbazar’s platform

Betbazar has announced a partnership with SIS (Sports Information Services) to further boost its portfolio.

This latest deal means that SIS will integrate its horse and greyhound racing products along with its numbers offering into the Betbazar platform. 

Andy Kelly, Head of Commercial Partnerships at SIS, commented: “We pride ourselves on delivering best-in-class content and solutions and I am delighted this has been recognised by Betbazar who will integrate some of our most popular products and provide them to its customer base.

“We have spent many years refining our offerings to create an exceptional portfolio that appeals to both operators and partner platforms and I’m excited for the evolution of this relationship with Betbazar in the coming months and years.”

For over 35 years, SIS has supplied comprehensive end-to-end online and offline betting solutions. 

Its live pictures, data, on-screen graphics, and a wide range of markets and pricing which all drive betting revenues are now also available via Betbazar marketplace.

Betbazar COO, Max Sevostianov, added: “Our strategy is to continue expanding our portfolio with the industry’s most “in demand” providers to ensure our customers have access to the most dynamic sports betting and casino content in the market.

“We are thrilled to announce this collaboration and I’m sure it is just the start of what we hope will be a very long and successful relationship.”

Last week, SIS announced that it is offering a revised race time schedule with Premier Greyhound Racing (PGR) from 20 May.

The supplier has said that the new schedule is designed to protect the long-term future of UK greyhound racing. Morning fixtures will start slightly later, moving from 10.47am to 11.01am and 10.54am to 11.09am.

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