GiG promotes proven talent Nicola Fitton to COO

Gaming Innovation Group (GiG) has confirmed the promotion of Nicola Fitton to Chief Operating Officer (COO) of the Stockholm Nasdaq technology group.

The internal appointment follows Fitton’s proven leadership capabilities, having formerly served as GiG’s Director of Media Managed Services since 2019.

GiG underscored Fitton’s extensive experience within all commercial disciplines of the igaming sector, in which she has previously led product units for tier-1 operators BetSafe (Betsson AB) and GVC Holdings (legacy Entain Plc).

In her new remit, Fitton will oversee GiG’s platform delivery across all key stages for clients, in relation to the managed services operations, customer onboarding process, operations and retention departments.

Fitton commented: “I’ve been incredibly lucky to work with some great people here at GiG for the last 2 and half years and build our successful managed services vertical. I’m now looking forward to taking on the new COO role and further developing GiG and rolling out our key strategic plans for 2022.”

GiG noted that Fitton’s promotion formed part of a wider commercial strategic approach to optimise its business objective of delivering “the highest quality end-to-end platform solutions and service to its partners”.

Furthermore, the company added that it is set to announce additional internal department changes in the coming weeks.

“I am very happy to announce the promotion of Nicola to COO. Nicola has been with GiG for over two and a half years and within that time has played a key role in GiG’s success and growth of our partners,” remarked Ben Clemes, CCO and MD of platform at GiG.

“This promotion demonstrates the continued maturity of the platform unit at GiG, and focus on the onboarding and continued delivery to our partners both new and existing. I wish Nicola all the success in her role of COO.”

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