Football Archives - Page 4 of 70

Time to read: 4 min

New Steven Gerrard gambling deal raises complex questions

Hill Dickinson Stadium, representing rumours of Everton and Fulham changing their front-of-shirt Premier League sponsors

Time to read: 5 min

Everton & Fulham rumours shine light on UK’s shifting sponsorship dynamics

José Mourinho

Time to read: 2 min

José Mourinho joins GR8 Tech as a brand ambassador

Various sports, representing SBC News' Sponsor Spotlight

Time to read: 5 min

Sponsor Spotlight: From football to baseball and lotteries to sportstech

DFB-Pokal trophy, representing Sportradar's DFB deal

Time to read: 3 min

Sportradar strengthens German ties by extending DFB partnership

AFCON fans

Time to read: 3 min

AFCON final puts betting operators between a rock and a hard place

Eden Hazard, whose partnership with Stake is being investigated by the KSC

Time to read: 3 min

KSC to investigate partnership between Eden Hazard and unlicensed Stake

Swedish football, representing Genius Sports extending its deal with the SEF

Time to read: 3 min

Genius partners with Swedish football ahead of blockbuster summer

Eden Hazard, who has just partnered with Stake

Time to read: 4 min

Eden Hazard snapped up by much-discussed Stake ahead of World Cup 2026

Bulgarian football leadership to vote for wagering ban

Time to read: 2 min

Football wagers for all staff to be banned in Bulgaria

Paf partners with Fotbollsmorgon

Time to read: 3 min

Paf partners with Swedish football show ahead of 2026 World Cup

Daniel Jurilj, head of sales at bwise Media

Time to read: 5 min

bwise Media: the do's and don'ts for 2026 World Cup marketing activations

Stoke City's bet365 Stadium, representing Stoke City reporting a £60m annual profit

Time to read: 3 min

Stoke City £60m in profit following bet365 demerger but underlying losses widen

Premier League ball, as Entain calls for Premier League ban on unlicensed gambling sponsorships

Time to read: 4 min

Stella David: Premier League must adopt instant ban on unlicensed gambling

February 25, 2026

Time to read: 2 min

SBC Digital prepares sportsbooks for 2026 FIFA World Cup stress test

February 24, 2026

UK gov’t to crack down on Premier League offshore betting sponsors

Time to read: 4 min

Patience running low for unlicensed gambling deals in the Premier League

February 23, 2026

Greece football fan, representing STATSCORE's partnership with Monobala

Time to read: 2 min

STATSCORE to provide Greek football fans with greater analysis

February 20, 2026

AllFootball screeenshots

Time to read: 2 min

bwise Media named exclusive sales partner for AllFootball app

February 18, 2026

FIFA World Cup 2026 ball

Time to read: 2 min

ANJ puts advertising under microscope ahead of World Cup

February 13, 2026

Diego Simeone, partner of Soft2Bet

Time to read: 2 min

Atlético’s Diego Simeone partners with sportsbook's ‘Football Manager’ platform

February 11, 2026

Diamond Building at the University of Sheffield, where researchers conducting a study on gambling activity during the 2022 World Cup

Time to read: 5 min

Academic study piles more pressure on UK betting’s advertising practices

February 11, 2026

Real Madrid players Ferland Mendy, Dani Ceballos and Fran Garcia celebrating the club's 10 year partnership with Codere Online

Time to read: 3 min

Codere Online celebrates 10 year deal with Real Madrid

February 9, 2026

English Football League (EFL) football - Flutter's Sky Bet being primary partner of the EFL

Time to read: 6 min

Sky Bet and EFL’s heart saving partnerships shows power of sponsorships

February 5, 2026

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