SBC News Voice of the Sports Betting Industry
A new bespoke Esports Hosted Solution from EveryMatrix can be integrated within existing sportsbooks and mobile apps in just two weeks, said the company.
The solution, delivered through OddsMatrix, will increase the video streaming capabilities for sportsbooks, while also doubling the number of esports events available for betting.
This big focus on OddsMatrix esports services, first launched by EveryMatrix in early 2019, has been timed to help its clients deal with the huge reduction in real sports.
OddsMatrix now covers over 8,000 esports events each month across popular titles such as FIFA, NBA2k, CS:GO, LOL and Dota. 5,000 of these events come with live betting opportunities, while video streaming is available for over 90% of live events.
The Esports Hosted Solution enables bookmakers to direct sports punters to esports by adding an extra tab or menu item to accompany their sports offering.
Ebbe Groes, Group CEO (pictured), said: “Along with virtual sports, esports are very much in focus during this sensitive situation. For esports, we’ve seen an enormous increase in turnover in the past weeks, and we’re expecting to see the numbers go up even more.
“This is a clear indicator that esports are ready to step up into the mainstream and can also appeal to regular bettors, not only to computer games enthusiasts.
“In particular betting on sports-based computer games such as FIFA and NBA2K are extremely popular as an easy cross-over for traditional sports players. This can generate much-needed revenues in these wobbly times.”
