Sport

Racing and Sports (RAS) continues its strong commercial momentum as a newly listed ASX tech enterprise, announcing a new racing systems partnership with Picklebet.  Under the terms of the two-year agreement, RAS will serve as the lead provider of risk-managed trading services for Picklebet’s racing product – commissioned to expand the bookmaker’s sports betting markets and product offering. Founded in …

SIS (Sports Information Services) is involved in a legal battle with an independent Irish bookmaker, focused around broadcasting rights. The news was broken yesterday by The Irish Times (IT), which reported that SIS Media Ltd, – the Republic of Ireland division of the wider SIS Group – is in the process of suing AlphaBet over broadcasting rights.  According to SIS, …

Tabcorp (TAB) has secured its position as naming rights sponsor of Australian Turf Club’s (ATC) Everest Race Day, in an extended three-year partnership. Described as Australia’s richest race day, the competition will be renamed to the TAB Everest Race Day, whilst the firm also remains the ATC’s official wagering partner for the next three years. The gambling firm’s CEO, Adam …

Sportradar has signed its latest corporate partner, putting pen to paper on a multi-year contract with digital global betting media firm XLMedia (XLM). As official sports data provider of XLM, Sportradar will supply betting odds and insights, as XLM identifies an ‘increased demand’ for sports betting across its network of websites, in tandem with international growth.  Further caveats of the …

Sportsbet.io has formed a partnership with the Novo Basquete Brasil (NNB) – the national basketball league of Brazil – to offer ‘educational’ content on its digital platforms. Focused on betting on live programs and podcasts, the content produced by the international sports betting brand during the three-year deal will give fans tips and information about statistics and bets before and …

SIS’ (Sports Information Services) hiring and promotions spree has continued, as the firm has appointed Jake Nowry as Sales & Business Development Manager for its US subsidiary. Nowry joins SIS Content Services, the UK-based live video and data US-facing division, with responsibility for driving business growth and capitalising on market opportunities in the stateside sector.  The company is targeting expansion …

When New Year’s Day rolls around in three months’ time, many sportsbook managers may hope to never again hear the words ‘World Cup’ after what is expected to be a hectic and somewhat challenging Q3. As Matt Scarrott, BetVictor’s Director of Emerging Markets, observed: “The World Cup is never far from our minds, as soon as one finished finished we …

In its capacity as media distribution partner for French racing body France Galop, HBA Media has secured wider international coverage of the Qatar Prix de l’Arc de Triomphe. The deal includes coverage in two ‘untapped’ continents, Africa and Australia, where in the former, SuperSport will distribute the race in 48 countries whilst in the latter, Entain’s OTT platform and Racing.com’s …

Sky Sports has enhanced its partnership with Scottish Professional Football League (SPFL) to show ‘more matches than ever before’. The new broadcast agreement includes up to 60 matches from the Scottish top-flight exclusively live each season from 2024/25, with scope to increase this over the term of the deal. However, for the first time, exclusive live fixtures from the Scottish …

DAZN has entered an agreement to acquire the media division of football streaming OTT competitor ELEVEN Group in a power play to dominate European football broadcasts.  The deal, announced this morning, saw DAZN declare that it will become the “largest holder of European sports rights”, as its business will net a further 40,000 live events per year taking control of …