South America

Rei do Pitaco (RDP), the largest daily fantasy sports (DFS) provider in Brazil, has linked with Kambi for the development of a betting platform. Kambi will utilise its technology and services to launch a real-money online sportsbook for RDP, ahead of anticipated regulation of the Brazilian wagering market which is projected to generate $3.4bn by 2027, according to H2 Gambling …

EstrelaBet has completed a deal to become the new official sponsor of Brazilian Volleyball Super League team Sada Cruzeiro. Looking to reinforce its support for national volleyball, the operator will provide activations such as ticket quotas and actions on social networks. Rafael Zanette, Head of Sponsorships at EstrelaBet, said: “It’s very important to us. One more step in the sport, …

Concluding 12 months of international activity, marked by a series of key partnership integrations, Betby is well positioned to capitalise on opportunities in the new year. In this second part of his interview with SBC News, Chris Nikolopoulos, the company’s Chief Commercial Officer offered some insights into Betby’s strategic overview of four key established and emerging continental markets.  The betting …

Brazilian online gambling company Pixbet has secured a deal with Campeonato Brasileiro Série A club, Sport Club Corinthians Paulista. For a minimum of three years, the firm will gain brand exposure on the men’s professional football team’s uniform, promotions and offers, digital content, technological activations and marketing actions. Ernildo Júnior, Partner and Co-founder of Pixbet, explained: “Pixbet has become one …

Betsson AB has celebrated the full launch of its ‘operations centre’ in Bogota, Colombia, to support its ongoing expansion across South American markets.  The Stockholm-listed online gambling group completes a further 2022 corporate objective, launching the Bogota centre to support its existing brands and partnerships active in the markets of Colombia, Peru, Mexico, Chile, Argentina, and Brazil. Present at the …

Sports betting content provider SIS (Sports Information Services) has made its debut in the Chilean market, launching with regional operator Estelarbet. The live betting services supplier will deliver its 24/7 UK and Irish racing content to the firm, as well as covering fixtures from Canada, Dubai, Germany, Hungary, Latin America, Mauritius, Mexico, Saudi Arabia, Singapore, Spain and the US. Also …

EstrelaBet has turned to the Brazilian Football Confederation (CBF) in finalising a sponsorship for all of the country’s futsal teams until 2025. The partnership with CBF Futsal will give the gambling firm branding on the chest of the team shirts, both in games and in training. Head of Sponsorships at EstrelaBet, Rafael Zanette, said: “We consider this partnership one of …

Betano has revealed that it will be holding the naming rights for the Copa do Brasil until 2025. Whilst the deal was announced by local news outlet Maquina do Esporte, the bookmaker was aided by Brax in its decision – the agency that holds the commercial rights of the championship for the next three years. The Kaizen Gaming-owned company is …

FIFA’s Qatar World Cup will significantly increase sports betting revenue in Colombia, according to a new report from El Tiempo. The tournament is not only bolstering the number of daily bets but also the average spend per transaction. César Augusto Valencia, President of regulator Coljuegos, explained that November and December will experience a growth “driven by sports betting”, which normally …

Entain’s esports betting platform unikrn has been relaunched one year after purchase, securing market entry in Brazil and Canada. Going live in South America’s largest country and all Canadian provinces except Ontario, the esportsbook plans to embark on expansion in additional regulated markets throughout 2023.  The brand will offer its flagship esports betting markets, as well as traditional sports wagering …