North America

North American news

DraftKings gets New Jersey check-up with Sir Charles Barkley

SBC News DraftKings gets New Jersey check-up with Sir Charles Barkley

US daily fantasy sports operator DraftKings has launched its first sportsbook-centric advertising campaign ‘Dr.AftKings’ featuring NBA legend ‘Sir Charles’ Barkley. Promoting its New Jersey licensed sportsbook app, DraftKings introduces the character of ‘Dr.AftKings’ who diagnosis Sir Charles with a number of ‘sports-related disorders’. DraftKings new campaign has been co-developed by New York-based creative agency Deutsch and seeks to introduce the …

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Diversified Catena delivers strong interim as governance targets US top spot

SBC News Diversified Catena delivers strong interim as governance targets US top spot

Stockholm-listed industry affiliate marketing network, Catena Media maintains its strong 2018 momentum achieving a number of KPI ‘all-time highs’, as governance continues to diversify the company’s verticals and further seeks new market opportunities. Updating investors, Catena reports a group revenue increase of 65% to €50 million (H1 2017: €30 million), driven by growth across its organic and acquired network assets. …

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Mark Frissora – Caesars future growth must be guided by responsibility & diversity commitments

SBC News Mark Frissora – Caesars future growth must be guided by responsibility & diversity commitments

Nasdaq-listed Caesars Entertainment Corporation has released its ninth ‘Corporate Social Responsibility – CSR Report’, detailing its sustained commitment to its employees., communities and wider stakeholders. The US gambling group continues its corporate guidance under the ‘People, Planet, Play’ framework which seeks to deliver a positive corporate impact on society. ‘People, Planet, Play’ focuses on five core responsibility dynamics; improving employee …

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Our man in NJ… 888 relocates Yaniv Sherman to lead US expansion

SBC News Our man in NJ... 888 relocates Yaniv Sherman to lead US expansion

888 Holdings has confirmed that it will relocate Yaniv Sherman, current Head of Group Commercial Development to its New Jersey strategic office. Sherman will be tasked with expanding 888’s commercial opportunities within the radically changed US gambling market post PASPA. An 888 executive since 2007, Sherman has led group-wide commercial initiatives and projects, for the London-listed online gambling group B2B …

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Peter Jackson: PPB’s FanDuel to maintain DFS focus in US expansion

SBC News Peter Jackson: PPB's FanDuel to maintain DFS focus in US expansion

US expansion was a key theme of Paddy Power Betfair’s (PPB) corporate update on Wednesday, with the FTSE100 firm outlining its mandate to maximise the FanDuel merger and develop as a household proposition for the US sports scene. Facing increased US competition, PPB detailed that it won’t disregard the fantasy sports element of FanDuel’s offering, as the vertical enhances the …

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IGT seeks new Chairman as Phil Satre joins Wynn Resorts

SBC News IGT seeks new Chairman as Phil Satre joins Wynn Resorts

New York-listed gambling technology group, International Game Technology Plc (IGT), has confirmed the resignation of Phil Satre as Chairman of the Board. Updating the market, IGT informs that it has begun its executive search for Satre’s replacement, with Vice Chairman Lorenzo Pellicioli leading IGT governance until a successor is confirmed. Satre is set to join US casino and leisure operator …

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Capitalisation Pro Kneeland C. Youngblood joins Scientific Games governance

SBC News Capitalisation Pro Kneeland C. Youngblood joins Scientific Games governance

Nasdaq-listed industry technology group Scientific Games Corporation (SGC), has expanded its governance committee, confirming the appointment of Kneeland C. Youngblood as a new company director. An expert in large-scale financing projects, corporate recapitalisation and political stakeholder management, Youngblood will serve as an SGC advisor and member of the Nasdaq enterprises’ compensation and compliance committees. A qualified physician, Youngblood is the …

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CBS enjoys advertising benefits since PASPA repeal

SBC News CBS enjoys advertising benefits since PASPA repeal

Since the repealing of PASPA, the progress of US sports betting in the country has been significant and although it’s far from complete, it’s already proving a profitable source for broadcasters in the States. Issuing a corporate update, CBS outlined that in Philadelphia it has reaped the benefits of adverts related to betting products, revenue that it anticipates will be …

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Partnership ready William Hill US set to undertake major recruitment drive

SBC News Partnership ready William Hill US set to undertake major recruitment drive

FTSE250 betting group William Hill Plc is set to undertake a major US recruitment drive, as corporate governance details that the company has significantly expanded its presence within Mississippi and West Virginia. On Friday, William Hill governance communicated that ‘subject to regulatory approval’, the company had agreed on lead sports betting supplier agreements with the following US casinos: Hard Rock Casino Hotel …

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Kambi unites with DraftKings to create US sports betting history

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In a historic move, following the launch of the Kambi-powered DraftKings Sportsbook, New Jersey punters have for the first time, been able to place online wagers in the post-PASPA U.S. market. Yesterday’s ground-breaking launch comes after Kambi and DraftKings, along with DraftKings’ land-based licensing partner Resorts Casino, were approved for an online sports betting Transactional Waiver from the New Jersey Division of …

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