Features

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The content conundrum: Kambi’s Jamie McKittrick examines media and data complexities

SBC News The content conundrum: Kambi’s Jamie McKittrick examines media and data complexities

Content is King across any sector with a large digital presence, but in betting and gaming is somewhat of a battlefield, with varying sporting schedules as well as the double-edged sword of data and media rights to consider.  As the SBC Summit Barcelona edges closer, Senior Vice President Of Commercial Operations at Kambi, Jamie McKittrick, shared his views on how …

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Delasport: Is your sports betting operation ready for the 2022 World Cup?

world cup

Sports betting tech solutions provider Delasport looks ahead to the 2022 World Cup and shares some useful insights on how to acquire new recreational bettors, while retaining them throughout the tournament and beyond. To say that the world cup is a major sporting event would be an understatement. More than 3.5 billion people (or about half of the world’s population) …

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XEDIA: driving innovation in the igaming affiliation space

XEDIA: driving innovation in the igaming affiliation space

Will Edwards, Director at XEDIA, walks us through the developments taking place at Betting Partners, aff.ai and Cashback.bet as the company prepares to “revolutionise the industry from multiple angles”. SBC: For those that might not know, can you tell us about XEDIA? XEDIA is a company I created, to unite a group of the most highly skilled individuals I’ve encountered …

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Mike Van Ermen: North American licences herald ‘exciting times’ for FSB

Mike Van Ermen: North American licences herald 'exciting times' for FSB

Entering a new regulated market requires “a lot of expertise, experience and a lot of resources” to ensure you pass the litmus tests set by regulators according to Mike Van Ermen, VP of Business Development at FSB. Not only that, he said, these processes are fundamental for establishing a trusting relationship with both new and existing partners. Speaking at the …

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Carsten Koerl, Sportradar: the US, media rights and the importance of new data

Carsten Koerl, Sportradar: the US, media rights and the importance of new data

Following the publication of the Sportradar Q2 results last week, CEO Carsten Koerl spoke with SBC Americas to discuss the company’s recent performance and the growing opportunities within the US market. Discussing how much of a priority the US market is when compared to Europe, Koerl began: “So at the moment, the US accounts for approximately 15% of total revenue …

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Bar Konson, NuxGame: demand for white label solutions still strong

NuxGame white label solutions

The rationale and demand for white label solutions remains as strong as ever, but only if the supplier can deliver the highest levels of service, according to Bar Konson, Head of Sales at NuxGame. Ahead of NuxGame’s participation in SBC Summit Barcelona, where the platform provider will showcase its newly-launched white label product in the Sports Betting Zone, Konson explained …

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Šarūnas Mazalas: delivering the future today with Twain Sport

Šarūnas Mazalas: delivering the future today with Twain Sport

“We’re living in a fast-changing world where brands can stay alive if they adapt to what people want.” – a key message from Šarūnas Mazalas, Chairman of Twain Sport,. Ahead of next month’s SBC Summit Barcelona, Mazalas explains the ways that T-Basket will “transform the world of sports” before giving us a sneak peek into what we can expect from …

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Richard Hayler: The case for a betting ombudsman and why IBAS should get the gig

SBC News Richard Hayler: The case for a betting ombudsman and why IBAS should get the gig

Affordability, marketing and a treatment levy have all been major talking points throughout the Gambling Act review – but the creation of an ombudsman has received less attention. Setting out its case last for why it should take on the role of official complaints and claims handler for the UK’s betting industry last week was the Independent Betting Adjudication Service …

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Delasport on data in igaming: the power of understanding

SBC News Delasport on data in igaming: the power of understanding

Igaming software solutions provider Delasport unlocks the immense power and potential of big data and how operators in the igaming and sportsbook sectors can use it to their best advantage. Big data is a part of every major global industry with incredible amounts of incoming information being collected and analyzed at unprecedented rates. The igaming business is no different, and …

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Alex Kornilov, BETEGY: Building a bridge between operators and media companies

Alex Kornilov, Betegy - SBC Summit Barcelona

The ever closer relationship between broadcasters and sportsbooks presents new opportunities to engage with players, but to take advantage of them requires innovative technology that can drive the on-screen narrative and give viewers simple ways to bet. BETEGY’s CEO Alex Kornilov believes his company’s AI-powered Broadcast product hits the sweet spot that delivers more engaging content for both media brands …

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