2023 proceedings reflect the growing dominance of Tier-1 sportsbooks on their respective markets across Europe and North America. Whilst many believe this to be the reality of competing in consolidated markets, Varun Sudhakar CEO and Co-Founder of the BetDEX Labs, states that a decentralised sportsbook model offers challengers the best opportunity to disrupt a conservative status quo, which stifles …
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Bayes Esports talks overcoming obstacles, advanced tech & future impacts
Esports is recognising the critical role that data plays, with Bayes Esports looking to optimise this to ensure a consistently heightened level of performance is witnessed through 2024 and beyond. This was highlighted by CEO & Managing Director Martin Dachselt as one of a number of potential developments that will hit the ecosystem through the next 12 months. In addition to …
Read More »Metric Trader’s Outlook: Preparing for the festive fixtures
For traders, Christmas represents a hectic Premier League fixture pile-up, with teams playing three games in just 10 days; fans happily sit back with a turkey sandwich, whilst trading floors are faced with numerous challenges. Charlie Linford, industry veteran and Director of Trading at Metric Gaming is well versed in this schedule having traded on the frontline for many years. …
Read More »Innovation: fuelling the industry’s growth or simply a buzzword?
The word ‘innovation’ is somewhat inescapable when working in the igaming industry. There isn’t a day when the term isn’t used on LinkedIn or in a press release announcing a new product launch. But what does it mean to be truly innovative? And have we reached a point where we’re innovating too much? In a roundtable discussion, GR8 Tech CEO …
Read More »Bets & Balance Sheets: Streamlining Transactions in the Gambling Industry
In the second of three Bets & Balance Sheets, Vasco Rodrigues, CMO at Aurum Solutions, is joined by Anschana Caravaca-Sasse, VP Specialist Markets at Kushki and Laurent Reysbosch, COO at Paytently. The trio delve into the evolving landscape of payment solutions within the gambling sector and discuss the financial benefits of adopting modern payment solutions, such as APMs, e-wallets, and …
Read More »Genius Sports: Driving dynamic, automated liability-based odds adjustments at scale
Thomas Holland, Product Director at Genius Sports, talks about betbuilders, risk management, and how innovations are driving change in sportsbooks in an exclusive interview with SBC News. SBC: Managing liabilities has become complex, with products like betbuilder creating exposure across millions of outcomes. How do you effectively manage risk in today’s world? Thomas Holland: Managing liabilities has always been complex, …
Read More »Styliana Kalogreadou: Motivational Engineering – much more than a buzzword for Soft2Bet
Gamification, or Motivational Engineering as it’s known at Soft2Bet, may well make it into the top five phrases for the gambling industry in 2023. And as gaming providers look for new and innovative ways to engage with players, it’s only going to become even more popular in 2024. But how many gaming companies can honestly say they’re ‘getting it right’ …
Read More »Digitain’s Margarita Cruz: Preparing for the LatAm opportunity
Latin America has emerged as one of the key growth areas for the sports betting and igaming industry, and the 2024 Copa América is likely to provide the perfect opportunity for international operators to make their mark in the region’s varied markets. Here Margarita Cruz, Senior Sales Director for platform provider Digitain, shares her expertise on what operators need to …
Read More »PA Betting Services and iRace Media: a game-changing deal for Racing
In October, content and sports betting data supplier PA Betting Services announced the acquisition of racing data provider iRace Media. SBC speaks exclusively to PA Betting Services’ Director Eugene Delaney and iRace Media’s Founder and CEO Steve Levar about the opportunities the deal presents for both sides, the structure of the combined group and how it could potentially grow with …
Read More »Bets & Balance Sheets: Risks and Rewards of Expanding into New Gambling Markets
SBC Media, in collaboration with Aurum Solutions, has launched the latest three-part series, video podcast, entitled Bets & Balance Sheets, which will look into, M&A activity in the gambling sector, market trends and financial risks and rewards in expanding into new gambling markets. In the first episode of Bets & Balance Sheets, Vasco Vaz Rodrigues, CMO at Aurum Solutions, is …
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