Martin Wachter, CEO of Golden Race, discusses the “enormous” growth prospects for virtual sports in the US, where it is targeting a first state licence and launching games with “new and unique functions” to meet player tastes across the pond. SBC: What are the plans for Golden Race in the US? MW: We have been doing a great amount of …
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With this year’s Wimbledon tournament capturing the attention of a global audience, tennis has continued to grow in popularity among punters. Nikos Konstakis, VP Sportsbook Product at SG Digital, explained to SBC the reasons why tennis is a good fit for in-play wagering, and how the new live score product Match HQ can help grow the appeal of the sport. …
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Christian Maglia recently moved from WeAreCasino to become Chief Commercial Officer of Magellan Robotech, the B2B division of Stanleybet Group, and SBC News caught up with him to find out about his new role and plans to grow the business. Maglia is also set to speak at Betting on Sports 2019, the leading international event for the sports betting and …
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Some of the leading suppliers to the sports betting industry have offered their insights into the future for sportsbook personalisation based on automated customer segmentation, advanced behavioural analysis and predictive AI-driven models. The next round table participant was Betinvest, represented by its VP of Business Development Valentyn Kyrylenko. SBC: What role does pricing and risk have to play in the …
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For this month’s Better Collective Spotlight, SBC News took a closer look at Speltips.se, the flagship brand for Better Collective in Sweden. We asked Jesper Ribacka, Director of Better Collective Stockholm, about the history of tipster sites in Sweden, why the opportunity is greater for affiliates than operators and what the future might hold for the country’s affiliate market. SBC: …
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Does the betting industry recognise its prominent ‘UX challenge’ developing and delivering its initial product propositions for the liberalised US sports betting market post-PASPA. Russell Karp Vice President of Media & Entertainment at DataArt, details to SBC audiences that effective European UX strategies cannot be simply transferred to a US playing field, without stakeholders undertaking their homework on multiple …
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Last May, Stockholm-listed Better Collective A/S moved to significantly advance its US profile by acquiring US legacy betting publisher the RotoGrinders network for $21 million. Branded as a transformative deal for Better Collective’s organisation and growth strategy, Chief Executive & Co-Founder Jesper Søgaard details to SBC why his firm is ready to gamble on the US betting market’s undefined agenda …
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In an interview with InsiderSport, Viktor Hoffmann – recently appointed Global Marketing Director at VBET -detailed why the partnership with Arsenal sends the perfect message for the VBET brand and its UK ambitions, as well as how the operator can maximise the partnership to expand its global footprint. ________________ InsiderSport: Firstly, can you tell us how much it means to be associated with a …
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SBC spoke to the manager of BetBlocker Duncan Gracie, who detailed the product journey of BetBlocker, as well as how the app is aiming to boost the prevention of problem gambling. ___________ SBC: Over the last year or two, we have seen a huge shift towards responsible gambling and the implementation of measures to prevent problem gambling – why do …
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Companies looking to diversify their offerings in a bid to enter into emerging markets frequently hit challenges in resource, focus and market knowledge. Ross Haselhurst, Commercial Director at Bede Gaming, explains how partnering with the right platform is essential to unlocking elusive opportunities. SBC: With more markets regulating, what benefits do you see in a modular approach to integration? RH: …
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