Interviews

Valery Bollier – Oulala – The rise and rise of DFS

The Daily Fantasy Sports (DFS) vertical has continued to grow and break new ground throughout 2017, and threatens to potentially eclipse those achievements next year. For DFS providers Oulala a number of key market expansions have been announced, with the years culmination coming at the SBC Awards, where the firm scooped Best DFS Product. Valery Bollier, CEO and co-founder of Oulala, …

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Ganapati Malta: Finding a niche by capturing the Japanese culture

Ganapati - Copyright: jirsak / 123RF Stock Photo

Ganapati Malta is an online games developer for the gambling industry, established in September 2016 with a mission to supply the European market with games that combine Japanese design and technology with unique entertainment elements. After making its ICE debut back in February, Ganapati has gone on to enjoy a breakthrough first full year of operations, by presenting at several …

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Square in the Air – Robin Hutchison – The “go-to-provider” for sports betting PR

We spoke to Robin Hutchison, Director of sports betting PR agency Square in the Air. He looks back on a memorable year for the firm, and discusses his hopes moving into 2018. SITA was recently crowned Marketing Agency of the Year at the annual SBC Awards, and Hutchison believes his company were good value for the honour: “We were delighted …

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Skores CEO and Co-founder Christian De Cailleux – The mobile revolution in the consumption of sports

Ahead of this Summer’s World Cup, CEO and Co-founder of award-winning sports media platform Skores, Christian De Cailleux explained to SBC how there is a ‘revolution’ taking place within the way fans and punters consume sports. _________________ SBC: As football coverage continues to expand, do you anticipate Russia 2018 is going to be the most mobile based World Cup yet? Christian …

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Simona Pinterova: Taking EnergyBet services into the Lions’ Den

EnergyBet

EnergyBet is the main club sponsor for Leyton Orient FC and the official in stadia betting partner for Championship club Millwall FC. Last month, we spoke to the Malta-based operator, whose affiliate partner scheme landed a prize at the recent SBC Awards, about focusing its Leyton Orient partnership on quality fan interactions. As the football season approaches the busy festive …

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Betting in 2017-2018: Superbet, Technical Innovation, and Erlang

Erlang & Superbet

Standing at the doorstep of 2018, a huge year for sports betting with the FIFA World Cup and the Winter Olympics, we’re taking some time out to look back at the industry in 2017. That’s why we sat down with Finbarr Joy, Group CTO at Superbet, and Stuart Whitfield, CEO at Erlang Solutions. SBC: In terms of developments in digital …

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Levon Nikoghosyan: EveryMatrix – PartnerMatrix makes its comeback

PartnerMatrix is a major product revamp and release for EveryMatrix in 2017. A two-year project led by Levon Nikoghosyan CEO of PartnerMatrix, SBC gets the full low down on what EveryMatrix seeks to deliver to the crowded affiliate and player acquisition marketplace.    _________________ SBC: Hi Levon, thanks for the interview. Can you detail to SBC readers why PartnerMatrix is …

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BoscaBet CEO Fergal Downey – Evolving the independent betting shop experience

BoscaBet is aiming to revolutionise the betting shop experience by increasing the competition between independent retailers and larger retail chains in 2018. The Irish-based software company will launch its new “Live Race Center” which will expand the offering of independent bookmakers with live pricing and results, next-race signposts, premium time-form content, tips of the day ads and greyhound forecasts. Detailing …

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Nikos Chalikias – Favbet- Russia 2018 an Insider’s Perspective

Speaking to SBC, Nikos Chalikias Chief Executive of Eastern European focused online sports betting operator Favbet states that Russia 2018 will be a test for all football and betting stakeholders. Chalikias an expert in industry CIS dynamics, details the numerous intricacies and challenges that bookmakers will face in the most unique of FIFA World Cups. Furthermore, Chalikias outlines the importance …

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SportPesa’s Shaun Simmonds – Using sporting partnerships to expand into new markets

The agreement of a five-year partnership with acclaimed video game Football Manager, marked the expansion of SportPesa’s already extensive sporting sponsorship portfolio. The Kenyan sports betting operator, currently sponsors the likes of Everton, Arsenal and La Liga, partnerships that enable SportPesa to expand into new markets, whilst growing its global footprint. Shaun Simmonds, Head of Marketing for SportPesa underlined that the …

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