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Betfred.com renews casino supplier partnership with Playtech

SBC News Betfred.com renews casino supplier partnership with Playtech

Updating the market, FTSE-listed gambling technology provider Playtech Plc (Playtech) has informed investors that UK independent bookmaker Betfred has extended its online casino platform lead supplier agreement for Betfred.com until 2020. In May 2016, Betfred governance surprised industry observers by announcing that it would move its digital platform’s for sports betting and igaming services to GVC Holdings’ newly acquired bwin.party …

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bettingexpert 2016 breakdown…’Italians the riskiest and Swedes the safest’

SBC News bettingexpert 2016 breakdown...'Italians the riskiest and Swedes the safest'

Italy is responsible for the riskiest set of tipsters in Europe, according to 2016’s figures from the world’s biggest social network for sports betting, bettingexpert.com. The statisticians at bettingexpert.com have collated well over a million tips across thousands of markets over the past year and helped thousands of punters shape their betting actions across numerous sports, and it turns out …

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Paddy Power – Appeals Court to defy President Trump’s ‘Muslim’ travel ban

SBC News Paddy Power - Appeals Court to defy President Trump's 'Muslim' travel ban

The US Appeals Court looks set to show Donald Trump the ‘green card over his controversial travel ban’ with Irish bookmaker Paddy Power making it odds-on that his supporters are defeated this week. In a thinly ‘veiled’ swipe at his regime, Paddy Power have priced  3/10 that President Trump’s law is not reinstated, with around a 30% (9/4) chance of the …

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World sports’ A-listers line up for LAC 2017

SBC News World sports' A-listers line up for LAC 2017

iGB Affiliate (iGB) the event organiser of theLondon Affiliate Conference (9-12 February) , has announced that a number of sporting celebrities will be mingling with delegates at this year’s marketing conference iGB marketing informs that among the biggest names to attend LAC, are former Ajax, Barcelona and Rangers player Frank de Boer, as well as darts referee Russ Bray, will be …

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Betway lands official Grand National betting partnership

SBC News Betway lands official Grand National betting partnership

Independent bookmaker, Betway has signed a seven-figure three-year deal with Aintree Racecourse to become the official betting partner of this year’s Grand National Festival, to be held on Thursday 6th – Saturday 8th April. Increasing its profile withing UK racing, Betway adds the high coverage sponsorship to its existing sports portfolio which includes sponsorship of  the Champion Chase at the …

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NYX hires former Coral betting director Keith O’Loughlin as VP of Sportsbook

SBC News NYX hires former Coral betting director Keith O’Loughlin as VP of Sportsbook

Toronto TSX-listed industry platform provider NYX Gaming (NYX) has confirmed the appointment of Keith O’Loughlin as Executive Vice President of Sports Betting . NYX informs that O’Loughlin is set to join the company later this year following his official departure from Ladbrokes Coral. O’Loughlin joins NYX from UK betting operator Gala Coral where he served as Director of Sportsbook (2014-2016). …

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Upgrade Complete! EveryMatrix launches new OddsMatrix platform at ICE 2017

SBC News Upgrade Complete! EveryMatrix launches new OddsMatrix platform at ICE 2017

Industry platform and software provider EveryMatrix has launched its new OddsMatrix sportsbook platform at ICE 2017, stating that its new product will be the most flexible technology for all industry stakeholders. Having undertaken months of in-house development, EveryMatrix detailed a complete turnaround of OddsMatrix as a betting platform stating that the service had been ‘built from the ground up with …

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Playtech eyes soft games boost with Eyecon £50 million acquisition

SBC News Playtech eyes soft games boost with Eyecon £50 million acquisition

FTSE-listed Playtech Plc continues its industry M&A strategy confirming the acquisition of specialist ‘soft games’ developer Eyecon for a maximum consideration of £50 million. Playtech will pay an upfront cash fee of £25 million for its acquisition of Brisbane-based Eyecon assets. The technology firm has added a further £25 million in performance-based targets once the initial acquisition is complete. Detailing …

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Paysafe appoints Oscar Nieboer as group marketing lead

SBC News Paysafe appoints Oscar Nieboer as group marketing lead

Updating the market, FTSE-listed digital payment services provider Paysafe Group Plc (Paysafe) has confirmed the appointment of Oscar Nieboer as its first group Chief Marketing Officer (CMO). An international technology marketing veteran, Nieboer joins Paysafe leadership team from Amazon UK where he served as marketing lead for the firm’s video content division (CMO 2015-2016). Nieboer has prior industry experience having …

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