A night of high drama, saw New England Patriots quarterback Tom Brady carry his team from a 25-point deficit to Super Bowl LI glory this Sunday. In what many have called the greatest Super Bowl final of all time, ‘Touchdown Tommy’ stepped up his game to win his fifth Vince Lombardi trophy with US media crowning Brady the GOAT (greatest …
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Sky Betting & Gaming (SB&G) has confirmed the appointment of Vaughan Lewis as the firm’s Director of Corporate Development. Taking on the senior executive role, Lewis will be tasked with leading the strategic expansion of SB&G operations. Responsibilities will include setting up corporate goals and targets, assessment of SB&G divisional performance and management of the operator’s intellectual property. Seeking to …
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Updating the market, the Isle of Man Gambling Supervision Commission (GSC) has announced a series of changes to its licensing structure following consultation and feedback from the Island’s sector stakeholders. The regulatory changes have been backed by Steve Brennan, Chief Executive Officer at the GSC who detailed to stakeholders: “These new regulations respond to the changing regulatory environment both locally …
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Tom Mitchell Chief Commercial Director of RISQ, an industry specialist in risk management services, speaks to SBC on the development of his firm’s B2B insurance backed game for betting operators. In a saturated marketplace with increasing player demands, RISQ services seek to bring a much-needed point of differentiation for betting stakeholders… _____________________ SBC: Hi Tom, thanks for this interview, as …
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Bildabet has confirmed that Tony Gale, a Sky Sports pundit and former Premier League footballer, will be doing a ‘meet and greet’ on the first day of this year’s ICE conference. Gale is an Advisor and Ambassador for Bildabet, who are using ICE 2017 to launch their small form factor betting product. The ‘meet and greet’ will kick off at 15:00 …
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As the sports betting and gaming industry prepares for its flagship week in London, Optima CEO Jacob Lopez Curciel has urged first time ICE visitors to enjoy the 2017 conference. This mantra to enjoy the week is underlined by OPTIMA being one of the premium sponsors for this year’s London Baby networking party, that is being held on 7 February at Café …
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Paddy Power continues its ‘You Beauty!’ campaign, celebrating sports ‘unsung heroes’. This weekend the Irish bookmaker launched its latest ‘You Beauty! The Bus Driver’ campaign advert featuring a long-suffering coach driver and his woes at having to ferry unruly football fans. Launched last November, ‘You Beauty!’ continues Paddy Power’s TV marketing guidance under long-term creative agency Lucky Generals. The UK …
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ESSA has welcomed the European Parliament report which focuses on improving governance standards as a means of addressing key sports issues such as match-fixing. Drafted by Finnish MEP Hannu Takkula (ALDE), the parliament’s own-initiative report also promoted the development of a transparent culture within the sports sector. On match-fixing, the report highlights several mitigating actions, including enhanced international cooperation amongst …
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The responsible gambling charity GambleAware (formerly the Responsible Gambling Trust) has produced research which suggests that the so-called £50 journey actually saw players increase stakes around the new limit of £50 rather than meet the restrictions imposed for those wanting to bet at the higher £100 stakes limit. The £50 journey was introduced by the government and the UK Gambling Commission …
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Sportito has built on its recent deal with Fulham FC by becoming the ‘Official Fantasy Sports Partner’ for Premier League side Burnley FC. Sportito, the first DFS company to sign with the ‘Clarets’, offers players the chance to win real cash prizes every day by choosing which players they would have in their fantasy team, without having to worry about …
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