UK

Picklive Announce Poker Style Champions League Fantasy Game with The Telegraph Media

Picklive Limited, operators and suppliers of next-generation daily fantasy sports and social gaming are launching a unique poker room style based fantasy Champions League game with the Telegraph Media Group. The deal will allow the Telegraph to offer its current 200,000 fantasy players to play for a four figure cash prize using a poker room based contest with a fusion …

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GTECH Tender £18m for Probability PLC

Business news sources the Wall Street Journal and Interactive Investor report that shares in Probability PLC have rocketed by 47.6% to 46.50 pence in the wake of news of a recommended cash acquisition by gaming and lotteries software supplier GTech Group. News sources report that GTech are prepared to acquire the mobile gaming operator, for a sum of £18m. The …

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Ladbrokes Halt High Street Expansion

Ladbrokes Plc, announced the halt of its planned retail bookmaker expansion on UK high streets. The gaming and sports betting operator, who had a troubled 2013, halted plans to open betting shops in the UK due to growing concerns regarding UK policy regarding  Fixed Odds Betting Terminal (FOTBs). The move will see annual corporate expenditure fall from £100m to £60m, …

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Somo to manage ‘aggressive’ marketing for LeoVegas

Mobile gaming operators LeoVegas have selected independent global mobile solutions company Somo as their agency of choice to manage their aggressive, multi-million pound media campaign to help drive it to the forefront of the mobile casino market in the UK. With its ‘mobile-first’ approach, LeoVegas has seen fantastic success within its home Nordic market where it now generates over €2m …

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Coral to sponsor Alan Brazil’s talkSPORT show

Bookmakers Coral have signed a deal with talkSPORT, the world’s biggest sports radio station,  to become the new betting partner of the station’s flagship show – the Alan Brazil Sports Breakfast. The partnership will see Coral sponsoring a daily on air betting slot on talkSPORT’s breakfast show, called the Coral Daily Download, where Coral’s resident experts, Simon Clare and David …

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Paddy Show Best Value in January 2014

Paddy Power had an incredible 109 money-back offers during the course of January according to the latest monthly report from the leading online affiliate and betting service, FREEBETS.com. The bookmaker was one of only two of the 19 leading layers analysed by the FREEBETS.com team to promote more than 100 total offers during January. Betway had 104 and William Hill …

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32 Red Select M.i. Media

Igaming and sports betting operator 32Red has appointed London based media planning agency M.i. Media to handle its media planning, strategy and buying as part of a new marketing drive for its key brands. According to marketing newsource MediaWeek.co.uk,  Gibraltar operated 32Red is expected to increase its media spend to around £6 million (€7.3 million/$10 million) this year in order …

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Award nominations for BiG night

The BiG Foundation is looking for nominations for two awards that will be announced during its BiG Sports Dinner on 1 April.  The awards will be nominated and awarded by a panel of judges consisting of well-known individuals across a selection of sports. The BiG Award for the Best Sports Betting Campaign: The award will go to the campaign deemed …

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Ripon Renews Broadcast Terms with At The Races

UK and Ireland racing broadcaster At The Races has renewed broadcast terms with the Ripon Racecourse, the new deal will see racecourse content published by ATR programming for the next ten years. Located in North Yorkshire and nicknamed the Garden Racecourse, Ripon Racecourse is a specialist thoroughbred racing venue. ATR’s new agreement with the racecourse, will see the broadcaster retain …

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Experts looking into FOBT behaviours

A consortium made-up of NatCen Social Research, Featurespace and Geofutures has been commissioned by the Responsible Gambling Trust (RGT) to undertake a new piece of research into gaming machines in bookmakers. The consortium has been tasked with exploring whether data from gaming machines can be linked to problem gambling. Featurespace will analyse how industry data may be used to potentially …

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